Canonical

Storytelling and narrative lead

9 ч. назад

ЕвропаБлижний Восток и АфрикаSeniorRemote

seogeocontent strategycontent calendar managementanalytics toolsproject management

Leading content marketing team with a focus on storytelling and narrative development for Canonical's open source products, remote work in EMEA.

Canonical is a leading provider of open source software and operating systems to the global enterprise and technology markets.
Our platform, Ubuntu, is very widely used in breakthrough enterprise initiatives such as public cloud, data science, AI, engineering innovation and IoT.
Our customers include the world's leading public cloud and silicon providers, and industry leaders in many sectors.
The company is a pioneer of global distributed collaboration, with 1200+ colleagues in 75+ countries and very few office based roles.
Teams meet two to four times yearly in person, in interesting locations around the world, to align on strategy and execution.
The company is founder led, profitable and growing.

Develop and execute a content strategy that aligns with our business goals, SEO and brand.
Manage our content calendar end to end, ensuring content is efficiently produced with minimum friction and process clarity.
Ensure content quality, consistency and brand alignment in everything we produce.
Collaborate with our web and growth engineering teams to optimize content for search and AI engines, building on proven SEO or GEO expertise.
Supervise quarterly content planning sessions and work closely with content specialists, product management and marketing to optimize content plans.
Monitor and report on KPIs for our content program and use analytics tools to identify improvement opportunities.
Align messaging to ensure integrated campaign support across channels, working closely with our marketing, product and brand teams.

At least 5 years of work experience in content or related roles, preferably at technology companies, with 2+ years of experience as a manager or team lead.
Proven experience creating authoritative and engaging content.
Portfolio of written work required.
Applied knowledge of GEO and SEO, experience with relevant tools and SEO-driven content calendars.
Excellent project management and interpersonal skills with the ability to create highly efficient processes for content production and reuse.
Bachelor’s degree in marketing, communications or a relevant discipline.
Someone who is passionate about technology and open source.
A problem solver: you don’t shy away from taking on challenges and see projects through to completion.
Attention to detail and appreciation for standards: you value quality and accuracy but can adapt quickly when the need arises.

Your base pay will depend on various factors including your geographical location, level of experience, knowledge and skills.
Certain roles are also eligible for additional benefits and rewards including annual bonuses and sales incentives based on revenue or utilization.
Our compensation philosophy is to ensure equity right across our global workforce.
In addition to a competitive base pay, we provide all team members with additional benefits, which reflect our values and ideals.
Please note that additional benefits may apply depending on the work location and, for more information on these, please ask your Talent Partner.
Fully remote working environment - we’ve been working remotely since 2004!
Personal learning and development budget of 2,000 USD per annum
Annual compensation review
Recognition rewards
Annual holiday leave
Parental Leave
Employee Assistance Programme
Opportunity to travel to new locations to meet colleagues at ‘sprints’