СШАRunway
Social Media Lead
2 дн. назад
130k–200k USD / годСШАSeniorRemoteC1
social strategyagency managementworkflow managementperformance measurementgenerative aiproduct updatesexecutive alignment
Runway AI is developing AI for generating and editing multimedia with offices in major cities and remote US hiring. The Social Media Lead will build strategy and operational model for how Runway engages on social platforms, targeting varied audiences.
About the company
- Runway AI is a technology company developing artificial intelligence for generating and editing video, images, and multimedia.
- We are building AI to simulate the world through merging art and science.
- World models offer the most clear path to general-purpose simulation, changing how stories are told, how scientific progress is made and how the next frontiers of humanity are reached.
- Our team consists of creative, open minded, caring and ambitious people who are determined to change the world.
- We aspire to continuously build impossible things and our ability to do so relies on building an incredible team.
About the product
- We believe that world models are at the frontier of progress in artificial intelligence and that real progress requires models that experience the world and learn from their mistakes, accelerating trial and error in simulation instead of the real world.
Responsibilities
- Set Runway's social strategy, raise the creative bar and build the calendar around a steady, always-on presence that leads into our biggest launches.
- Define a distinct role for each channel across X, Instagram, TikTok, YouTube, LinkedIn and emerging community platforms.
- Decide when Runway, a researcher, an executive, a creator, a customer or a partner should lead the story, then build the distribution plan around it.
- Partner with Research, Product, Comms and Brand to turn model launches, research papers and product updates into native, credible social moments.
- Help Runway researchers, engineers and executives post about their work, with clear guidance, coaching and coordinated amplification.
- Work with our Community team, partners and our broader creator community to put the work made with Runway at the center of our channels.
- Establish a clear scorecard and use social insights to sharpen the work over time.
Requirements
- 5+ years of experience in strategic social or related marketing programs; 2+ years at a top-tier technology, consumer, media or entertainment company is a plus.
- A track record of building social strategy and the operating model behind it: prioritization, agency and contractor management, workflows, measurement and executive alignment.
- Excellent editorial judgment and an instinct for what feels credible and native on each platform, especially X, Instagram, TikTok, YouTube and LinkedIn.
- Fluency across disparate cultures: film, art and creators, AI and startups, venture capital and Silicon Valley; comfort translating technical research for a broad audience.
- Comfort with performance and brand measurement, including how to separate correlation from impact and how to run disciplined tests.
- Hands-on familiarity with generative AI tools, including Runway, and curiosity about where they're headed.
- Ability to thrive in a fast-moving environment where priorities shift with each launch.
Conditions
- Open to hiring remote across the US — we also have offices in New York, San Francisco, Seattle, London, Paris, and Tel Aviv.
- Salary range: 130000–200000 USD per year.
- Runway strives to recruit and retain exceptional talent from diverse backgrounds while ensuring pay equity for our team.