Германия
Великобритания
ИспанияCopywriter - France
6 дн. назад
ГерманияВеликобританияИспания
Create compelling written content to support 's brand and marketing efforts across multiple markets.
О компании
- is a destination for builders, creators, innovators, and operators who want to come together and challenge the status quo. Our mission is simple: make really high quality essentials for really low prices, fairly and sustainably. We deliver on that mission through a unique manufacturer-to-consumer (M2C) model eliminating the layers of traditional retail that add cost and result in consumers paying more than they need to. We find, build relationships with, and work directly with the manufacturing partners behind some of the world’s finest products. From there, our teams design smart, efficient operational processes and build and deploy proprietary technology, AI, and analytics to help us scale fast.
- What began with a small assortment of elevated basics has quickly grown into a cross-category brand spanning apparel, accessories, home goods, and more. Today, tens of millions of people across a growing number of countries come – and return – to because they trust us to deliver.
- is a culture built for builders by builders. Our way of working starts with a blank sheet of paper. We question conventional thinking, use technology and data to uncover new opportunities, and move quickly to turn ideas into reality. We aren’t interested in replicating how others do retail. We’re building a better way – at a speed and scale unlike anything that’s been done before.
- We dream big and chase the hard problems others shy away from. Rejecting long-held assumptions is part of our company's DNA. Where conventional wisdom says you have to choose – soft or durable, speed or rigor, quality or price – we ask why that trade-off has to exist in the first place.
- Our pace is fast and the bar is high because our customers expect a lot from us and we refuse to let them down. We believe the best results come from challenging ourselves, learning from one another, and building on each other's strengths.
- Here, responsibility is not determined by role, tenure, or seniority. Every team member - no matter their level - has the opportunity to drive our business and shape our trajectory.
- If you’re someone who likes to imagine new possibilities and build better systems rather than plug-in to outdated ones, is the place for you.
- Joining means being part of a mission-driven team reshaping retail. You will work alongside talented colleagues, tackle meaningful challenges, and contribute to building a more sustainable, accessible future for customers and partners alike.
Обязанности
- Write concise, and compelling copy that resonates with French consumers for marketing materials across paid social ads, email, push, SMS, print, catalogue and more to drive strong CTR and conversion rate.
- Work closely with the video editors, graphic designers and other creative teams to leverage AI and translate copy and quality audit all creatives to ensure it is accurate and free of errors.
- Work closely with paid search teams to write SEM based copy to drive CTR and conversion rate.
- Partner with merchandising and engineering teams to ensure all copy on the website and app (including homepage, product, collection pages etc.) is localised and error free.
- Localize weekly product launches, promotional campaigns, and seasonal content calendars. Example: Write and QA 50-100 assets per week across various channels.
- Leverage AI tools (e.g. ChatGPT, Grammarly, Smartling AI, etc.) to enhance efficiency and ensure brand-aligned translations at scale
- Adapt copy to reflect 's distinctive tone: minimal, elevated, friendly, and conversion-focused.
- Partner with SEO teams, creating content that is optimized for search engines to improve online visibility.
- Partner with customer service teams to consolidate key feedback and learnings from British customers.
- Develop and maintain a consistent brand tone across all French content.
- Maintain a clear view of competitor copy trends for French content.
- Manage multiple projects and deadlines simultaneously.
Требования
- We’re looking for a French Copywriter to help localize and QA all creative and web content across marketing and product surfaces. You’ll combine strong writing skills with AI-enhanced workflows to maintain an elevated, brand-correct tone of voice for our French customer.
- Must have 3-5 years of French English copywriting experience. Experience writing for fashion, home, or lifestyle, with ecommerce brands is preferred.
- Deep understanding of British English and local nuances (vs. US / Canadian English).
- English SEM based copywriting background is a plus.
- Experience working with Smartling and Iterable is a plus.
- Ability to work in a fast paced environment.
- Must be based out of either of the following location, London, Berlin or Madrid and work 4-days in office.