СШАSenior Channel Field Marketing, South Central
1 нед. назад
СШАSeniorRemote
Lead co-marketing strategy and execution with channel partners in the South Central US region for a cybersecurity company.
Обязанности
- We are seeking a Senior Channel Field Marketing Manager to own co-marketing strategy and execution with Horizon3's channel partners in the South Central region. You will drive partner-sourced and partner-influenced pipeline through high-signal field programs, working alongside Horizon3's Partner Business Managers to build account coverage, accelerate deals in market, and hold every program to a CPO and ROI threshold.
- You will be the senior marketing partner to Horizon3's VAR, reseller, alliance, and distribution partners in the region, and to the Partner Business Managers who cover them. You own the co-marketing motion end to end: which partners get investment, joint program design, MDF management, execution, follow-up, and pipeline attribution.
- Channel is a critical growth lever for Horizon3, and partner-driven pipeline needs an owner who understands both the field motion and the partner ecosystem. If you have spent your career running co-marketing programs with one eye on the partner relationship and the other on pipeline ROI, this role was built for you.
- This role will be responsible for…..
Требования
- 6+ years of B2B channel or field marketing experience, with ownership of partner co-marketing programs and measurable pipeline contribution.
- Proven track record building and executing co-marketing programs with VARs, resellers, alliance partners, or distributors, with the pipeline data to back it up.
- Experience owning MDF budgets, including allocation decisions, partner alignment, and ROI reporting.
- Strong understanding of the B2B technology channel ecosystem: how partners sell, what motivates them, and how to design programs that drive joint pipeline rather than just partner satisfaction.
- Financial fluency: comfortable building CPO and ROI cases and recommending investment trade-offs to leadership.
- Proficiency with Salesforce for pipeline tracking, partner attribution, and co-marketing performance reporting.
- Strong cross-functional collaboration skills across Partner Business Managers, channel sales, direct field marketing, demand gen, digital, ABM, and product marketing.
- Highly organized, able to manage multiple partner relationships, programs, and timelines at once without losing accountability or momentum.
Условия
- Inclusive Team: We value diversity and promote an inclusive culture where everyone can thrive.
- Growth Opportunities: Be part of a dynamic and growing team with numerous career development opportunities.
- Innovative Culture: Work in a collaborative environment that encourages creativity and out-of-the-box thinking.
- Hybrid & Remote Work: We embrace a mix of remote and hybrid work models depending on role and location, including our Chicago office, where some roles require regular in-office presence.
- Competitive Compensation: We offer competitive salary, equity and benefits. Our benefits include health, vision & dental insurance for you and your family, a flexible vacation policy, and generous parental leave.
- At Horizon3, we believe that our people are our greatest asset, and our compensation philosophy reflects this core value. We are committed to fostering an environment where all employees feel valued, respected, and rewarded for their contributions. Our compensation structure is designed to be fair, competitive, and transparent, ensuring that every team member is recognized and compensated equitably across roles, levels, and locations.
- In accordance with various State’s transparency regulations, we provide the following salary range information for this position:
- Base salary range: $145,000 - $185,000 annually. The exact salary will be determined based on the selected candidate’s location, qualifications, experience, and relevant skills.
- Additional compensation: All full-time roles are eligible for an equity package in the form of stock options.
Другое
- Horizon3 is a fast-growing, remote cybersecurity company dedicated to the mission of enabling organizations to proactively find and fix and verify exploitable attack vectors before criminals exploit them. Our flagship product, the NodeZeroTM platform, delivers production-safe autonomous pentests and other key assessment operations that scale across the largest internal, external, cloud, and hybrid cloud environments. NodeZero has been adopted by organizations of all sizes, from small educational institutions to government agencies and Global 100 enterprises. It is used by ITOps/SecOps teams, consulting pentesters, and MSSPs and MSPs.
- We are a fusion of former U.S. Special Operations cyber operators, startup engineers, and formerly frustrated cybersecurity practitioners. We're committed to helping solve our common security problems: ineffective security tools, false positives resulting in alert fatigue, blind spots, "checkbox” security culture, cybersecurity skills shortage, and the long lead time and expense of hiring outside consultants. Collectively, we are a team of learn it alls, committed to a culture of respect, collaboration, ownership, and results.
- Own the South Central channel field marketing strategy, covering the region's partners and partner events, and a co-marketing portfolio built to generate net-new partner-sourced pipeline and accelerate partner-influenced deals already in motion.
- Decide where co-marketing investment goes. Prioritize partners and programs by pipeline opportunity, not by who asks for budget.
- Own the channel marketing calendar, aligned to partner priorities, regional sales plays, and company campaign themes, so partner programs ladder up to integrated demand gen motions.
- Define and enforce pipeline ROI standards as the gate for all channel field investment. Every program needs a pipeline hypothesis going in and a pipeline outcome coming out.
- Design and execute joint field programs with VARs, resellers, alliance partners, and distributors: co-hosted events, partner-led roundtables, joint conference activations, roadshows, and CISO-focused experiences.
- Own MDF end to end: allocation strategy, partner alignment, execution oversight, budget tracking, and attribution reporting. MDF is an investment with an expected return, not a partner benefit to be dispersed.
- Build repeatable co-marketing playbooks that scale across partners without rebuilding each program from scratch.
- Coordinate SDR, Partner Business Manager, and partner seller follow-up for every program, with defined SLAs.
- Serve as the senior marketing counterpart to the region's Partner Business Managers and partner marketing contacts, and run joint planning and business reviews with priority partners.
- Work with regional field marketers so partner programs and direct programs cover the same accounts without colliding.
- Partner with partner marketing and product marketing on joint messaging and proof points.
- Own partner-sourced and partner-influenced pipeline reporting: meetings booked, pipeline created, stage progression, and ROI by partner and by program.
- Partner with marketing operations to keep partner attribution clean in Salesforce.
- Report to field marketing and channel leadership on a regular cadence, with clear recommendations on which partners and programs to scale and which to cut.
- Mentor Channel Field Marketing Managers and Specialists. This role has no direct reports.
- Experience in cybersecurity, DevSecOps, or adjacent B2B security markets.
- Familiarity with Federal or Public Sector channel marketing, including distribution ecosystems like Carahsoft and compliance frameworks such as FedRAMP and CMMC.
- Familiarity with intent data and ABM tools such as ZoomInfo or Reachdesk in support of partner-led account coverage.
- Familiarity with Pardot, Marketo, or HubSpot for co-marketing campaign setup and attribution.
- This role requires applicants to be based in the South Central region of the United States and willing to travel up to 40%.
- Our commitment to diversity and inclusion means we strive to attract, develop, and retain a workforce that reflects the varied communities we serve. We believe that diverse perspectives drive innovation and strengthen our ability to create cutting-edge cybersecurity solutions. At Horizon3, every team member is valued and supported in an environment that encourages personal and professional growth.
- We welcome candidates from all backgrounds and experiences, and we encourage all qualified individuals to apply. Come be a part of Horizon3, where your unique contributions are recognized, and your potential is limitless.
- Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities, and activities may change at any time with or without notice.
- In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.