ПольшаCRO Manager | Mid-Senior
1 нед. назад
17.6k–25.1k PLN / мес.ПольшаSeniorRemote
a/b testingdata analysisproject managementconversion rate optimization
Manage and optimize the experimentation lifecycle to improve conversion rates and user experience for mobile user journeys.
Обязанности
- Own and manage the entire experimentation lifecycle end-to-end - from idea intake and prioritization to launch, analysis, and documentation - coordinating cross-functional stakeholders (analysts, developers, designers, researchers, copywriters, QA);
- Act as the project manager for experimentation initiatives: define scope and timelines, manage dependencies across teams, identify and mitigate risks, and ensure experiments ship on schedule;
- Conduct user behavior analysis based on qualitative and quantitative data sources and provide ideas to increase conversion rate and other relevant metrics (billings, retention, refunds);
- Create and execute testable, data-driven hypotheses and A/B tests tailored to mobile user journeys (onboarding, paywalls, pricing, checkout flows);
- Track the performance of mobile funnels, paywalls, and acquisition channels to find actionable insights and react to identified problems and opportunities;
- Apply an iterative optimization approach based on established patterns, while adapting quickly to shifting priorities and business needs;
- Perform data analysis of experiments: explain the WHY behind the data and deliver actionable insights to further improve UX, conversion rates, or other relevant metrics;
- Communicate experiment results, learnings, and next steps clearly to stakeholders and leadership, maintaining a well-documented experimentation knowledge base.
Требования
- 3+ years hands-on experience in A/B testing/experimentation, ideally with mobile apps (iOS/Android) or mobile web;
- Strong project management skills: proven ability to plan, prioritize, and deliver multiple concurrent initiatives in cross-functional environments (familiarity with Agile, Jira, Confluence is a plus);
- Adaptability and ownership: comfortable switching between strategic planning and hands-on execution in a fast-paced, intensely iterative optimization process;
- Knowledge of statistics related to A/B testing: sample sizes, statistical significance, marketing funnels;
- Excellent communication and stakeholder management skills;
- Familiarity with app development processes and release cycles;
- Hands-on experience with tools like Firebase, Figma, Jira, and Looker;
Условия
- Sharpen your edge: training, mentorship, and room to grow — always.
- Take the time you need: extra vacation days, sick days, and time off when life calls.
- Get premium healthcare: private health insurance in Lithuania and Poland — fully covered.
- Protect your peace: enjoy free subscriptions to Calm, Headspace, and Mindletic, and our own resilience and mindfulness trainings.
- Own your fitness: in-house gyms, sport cards, online workouts, and personal guidance — on us.
- Pack your bags for workation: experience our company-wide trip abroad to the fullest.
- Work from anywhere: work from wherever keeps you in the zone.
- Celebrate your milestones: birthdays, weddings, and new family members — all deserve a gift.
- Parent with ease: children’s summer camps and flexibility around the schedule — because parenting never pauses.
- Join the party: team building and company events people talk about for months.
- Unlock Cyber City: coffee bar, open gyms, kids’ room, music room, massage chairs — our Vilnius HQ is yours to enjoy.
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Другое
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