BGaming
Brand Marketing Manager
1 нед. назад
Страна неизвестнаSeniorC1
Join BGaming as a Brand Manager to lead the execution of a bold global brand strategy, managing a high-performing team and bringing creative campaigns to life across international markets.
About the company
- BGaming is a game development studio creating slots and gaming solutions for online casinos.
- They are a fun-loving, globally recognized studio with a passionate and open-minded team working from all over the world.
- The company culture values curiosity, creativity, learning through experimentation, and collaboration to drive results.
Responsibilities
- Lead a cross-functional squad (SMM, PR, Events) and collaborate with CMO, Product Marketing, B2C Marketing, B2B Marketing, product and business units to drive effective brand initiatives.
- Drive quarterly planning, OKRs, and sprints for the Brand stream.
- Own and optimize budget and performance reporting.
- Guide onboarding and development of new team members.
- Review brand team activities to ensure alignment with overall brand strategy.
- Run large-scale campaigns across global and regional key markets.
- Manage brand presence at top-tier expos and flagship events.
- Launch high-profile partnerships with influencers and brands.
- Coordinate production of content including video, case studies, social assets, UGC.
- Ensure all outputs reflect the brand’s tone, look, and strategic goals.
- Prepare reports and analyze campaigns and projects, delivering insights and recommendations.
- Craft and evolve BGaming’s brand voice and key messaging.
- Collaborate with PR manager to develop and implement PR strategies aligned with brand vision.
- Drive brand communications using bold storytelling across all channels.
- Set strategic goals and business objectives for exhibitions and offline events aligned with brand priorities.
- Define key messages, positioning, and creative requirements for booths and event communications.
- Collaborate with Event and PR teams to align event goals, messaging, and success metrics.
- Lead annual event planning, overseeing budgets and reporting.
Requirements
- 4+ years of experience in Brand Management, Creative Strategy, or Communications.
- Proven experience leading or mentoring teams and willingness to grow in leadership.
- Strong project ownership with attention to creative and strategic detail.
- Experience launching 360° campaigns in English-speaking markets with measurable results.
- Experience managing creative projects end-to-end (briefing designers, copywriters, video teams, reviewing outputs).
- Comfortable with data-driven planning (KPIs, OKRs, post-campaign analysis).
- Language proficiency: Russian and English – Advanced.
Nice to have
- Experience managing brand presence at major international expos (e.g., ICE, SiGMA, SBC).
- Experience launching brands or leading rebranding projects.
- Background in influencer marketing or celebrity collaborations.
- Strong creative direction skills (briefing designers, agencies, creative studios).
- Previous experience in iGaming, online entertainment, or fast-paced tech industries.
Conditions
- Work where it suits you: from home, the office, or a mix of both.
- 100% paid vacation and sick days, plus extra days off.
- Medical insurance and mental health support.
- BCoins for internal rewards and fun perks.
- Budget for professional development, certifications, and language courses (English and Polish).
- Hackathons, team events, and legendary parties.
- Kids’ camp for BGamers’ families.
- Referral program with real rewards.