СШАPlurio
AI Marketing Engineer
1 нед. назад
72k–126k USD / годСШАSeniorRemoteC1
media buyingautomationaisqlbacktestingcreative testingbudget allocationattribution windows
AI Marketing Engineer at Plurio, an AI platform automating media buying and performance marketing for B2B clients in the US market. The role involves automating client's media buying and improving marketing metrics by leveraging AI and automation skills.
About the company
- Plurio (ex-Elly Analytics) is an AI platform for performance marketers that automates campaign analysis, identifies growth points, and reallocates budgets without manual work.
- Company operates in B2B segment on the US market.
- Team size is 50+ employees.
- Raised $5.5M+ in investments from AltaIR Capital, DVC, and others.
- The platform automates media buying across Meta, Google, and TikTok for teams spending $300K–$15M monthly, running $500M+ in annual ad spend.
About the product
- Plurio is an AI agent that automates media buying, handling analysis, optimization, and execution directly within client ad accounts.
- The platform applies 100+ AI skills automating recurring decisions such as anomaly detection, data validation, results analysis, creative testing, experiment planning, budget forecasting, scaling decisions, and action recommendations.
- The AI marketing engineer customizes the platform per client by connecting their data, ad accounts, and unique media buying playbook.
- The system enables client marketers to focus on strategy and creativity while automating routine media buying tasks.
Responsibilities
- Onboard clients and set their business context by connecting full-funnel data, ad accounts, unit economics, P&L, products, geos, and funnels into the platform agent.
- Adapt and build skills and automation rules from Plurio's catalog or create new ones as needed, backtesting on historical data before live deployment.
- Explain automation decisions and methodologies to client's Heads of UA and CMOs, support client marketers in operating the agent, and manage discussions about spend and KPIs.
- Standardize working solutions into reusable templates and methodology improvements applicable across clients.
Requirements
- Hands-on experience managing advertising budgets of approximately $500K+/month on one or multiple channels (Meta, Google, TikTok).
- Deep understanding of buying mechanics including account structure, optimization events, creative testing thresholds, scaling and burnout, budget allocation, and attribution windows.
- AI-native with prior automation of buying processes using rules, scripts, or skills via Cursor, Claude, or platform API.
- Strong systems thinking ability to plan logical chains and explain them to teams.
- Client-facing experience engaging with Heads of UA and CMO-level stakeholders, explaining methodology and defending ideas data-driven and diplomatically.
- Ability to translate successful strategies and results into reusable templates and methodologies.
- Strong English skills with confident spoken and written communication with English-speaking clients.