КолумбияTrading Lead
2 нед. назад
КолумбияLead
campaign optimizationprogrammaticdata analysisteam leadershipqapricing
Lead the LATAM Trading team to drive excellence in programmatic campaign execution, optimization, and profitability, partnering with Sales, Account Management, and global teams.
Обязанности
- Lead, coach, and develop a team of Traders across LATAM.
- Set team priorities, balance workloads, and ensure high standards in operational and analytical execution.
- Oversee campaign setup, QA, launch, pacing, and optimization across multiple DSPs.
- Ensure campaigns meet KPIs, margin goals, quality standards, and company policies.
- Act as an escalation point for pricing, custom rates, and special packages in partnership with Trading Leadership and Finance.
- Monitor campaign and portfolio profitability, adjusting delivery and performance as needed.
- Support RFPs, scoping, and client proposals with strong tactical recommendations and realistic investment levels.
- Partner with internal and client-facing teams to explain results, optimizations, and growth opportunities.
- Drive best practices, governance, documentation, and process consistency across LATAM.
Требования
- 5+ years of experience in programmatic trading, ad operations, or performance marketing
- At least 2 years leading teams or coordinating Traders
- Strong hands-on experience with DSPs such as DV360, The Trade Desk, Xandr, or similar platforms
- Solid understanding of pacing, bidding, optimization, segmentation, viewability, brand safety, and measurement
- Experience with pricing models such as CPM, CPCV, dCPM, and performance-based buying
- Strong analytical skills and advanced knowledge of Excel/Google Sheets
- Clear communication skills across technical and non-technical stakeholders
- Intermediate to advanced English; Portuguese is a plus
Будет плюсом
- Experience working across multiple LATAM markets
- Previous experience in adtech, media agencies, or publishers
Другое
- MiQ is a global programmatic media partner, helping brands and agencies make smarter marketing decisions through data, technology, and human insight. We blend programmatic expertise and leading AI technology with consultative partnership to drive real business outcomes. MiQ Sigma is the company’s transformative AI-powered advertising technology trained on the world's most connected data set. Its unified intelligence platform brings together data, technology, and campaign workflows, applies advanced AI to make smarter, data-driven marketing decisions, and fundamentally shifts how brands and advertisers connect with consumers in today's fragmented digital landscape.
- We’re looking for a Trading Lead, LATAM to lead our regional Trading team and drive excellence across programmatic campaign execution, optimization, and profitability. This role partners closely with Sales, Account Management, and global Trading teams to deliver strong results across the region.