RichAds
Коммерческий директор / Chief Commercial Officer (CCO)
3 нед. назад
КипрC-levelRemoteB2
programmatic advertisingaffiliate marketingdspsspadvertising formatscommercial leadershipp&l responsibilitycpc buying models
Коммерческий директор в RichAds отвечает за операционное управление коммерческим отделом и развитие новых коммерческих направлений в области рекламных форматов и трафика.
About the company
- RichAds — рекламная платформа, предлагающая форматы push, popunder, direct click, pre-roll и собственные источники трафика.
About the product
- Платформа предлагает рекламные форматы push, popunder, direct click, pre-roll и собственные источники трафика.
Responsibilities
- Take over the day-to-day management of the commercial organization from the CEO.
- Own revenue and gross margin targets across assigned business areas.
- Make operational decisions on launches, pricing, and commercial budgets.
- Lead weekly business reviews and ensure execution against commercial plans.
- Increase the share of direct gambling revenue within the company's overall revenue.
- Grow average client budgets and gross margin per direct account.
- Drive repeat budgets from newly acquired clients rather than one-time test campaigns.
- Develop scalable premium commercial packages based on validated market demand.
- Manage the sales pipeline based on confirmed budgets and expected gross profit, rather than lead volume.
- Drive gross profit growth from video products.
- Grow gross profit generated by proprietary and exclusive traffic.
- Increase revenue, fill rate, and margin of proprietary traffic across key gambling GEOs.
- Provide regular business reporting to the CEO.
- Drive decision-making based on data.
- Build commercial forecasts based on confirmed budgets and expected gross profit.
Requirements
- 5+ years of experience in programmatic advertising, affiliate marketing (DSP, SSP, ad networks), or commercial leadership within the Gambling / iGaming industry (revenue growth, partnerships, advertiser relationships, affiliate channels).
- Strong understanding of advertising formats including push, popunder, direct click, and in-stream / pre-roll.
- Proven experience launching and scaling advertising products to revenue targets.
- Experience managing Sales and/or Account Management teams of 5+ people.
- Strong understanding of gross margins, infrastructure costs, and commercial unit economics.
- Experience owning commercial performance with P&L responsibility.
- Strong hands-on experience in Gambling, Betting, or Casino industry.
- Experience with Dating, Sweepstakes, Crypto, Finance, or Utilities / Antivirus is a plus.
- Understanding of CPC buying models, advertiser KPIs, and postback optimization.
- Ability to independently analyze cohorts, client retention, win rate, eCPM across SSPs, GEOs, and publishers.
- Practical use of AI tools (Claude, GPT, etc.) for analysis, reporting, and outbound activities.
- Experience automating operational and commercial processes.
- Experience building and leading Business Development teams.
- Experience launching and scaling new business directions within an existing company.
- English: Upper-Intermediate or higher.
- Russian: Native or near-native proficiency.
Other
- Direct communicator who addresses difficult topics openly.
- Fast decision-maker, comfortable operating under uncertainty.
- Strong sense of ownership and accountability.
- Thrives in a fast-changing commercial environment.
- Balances team support with high performance expectations.
- Low-ego approach, with no interest in internal politics or hierarchy.