СШАSenior Product Marketing Manager, Core Product
3 нед. назад
СШАSeniorHybrid
Senior Product Marketing Manager responsible for product positioning, messaging, and launch strategies for 's core generative AI 3D creation product.
О компании
- is a leading generative AI platform for 3D creation. Millions of game developers, 3D artists, makers, and studios use to turn text and images into production-ready 3D assets—textured, rigged, and ready to drop into a game engine or a print queue. Headquartered in Silicon Valley, we are one of the fastest-growing AI companies in the world.
Обязанности
- ’s core product moves fast, with new generation models, better texturing, rigging and animation, and expanding API capabilities. We’re looking for a Senior Product Marketing Manager to translate that innovation into clear positioning, compelling stories, and launches that drive adoption.
- You will own product marketing for ’s core product: how each release is positioned, who it serves, why it matters, and how the market learns about it. You will also help decide which releases deserve a major launch and which are better supported through focused, ongoing communications.
- This is a senior individual contributor role for someone who brings a clear point of view, studies the product and market, identifies the strongest story, and turns that story into action.
- Own product positioning and messaging. Define who each capability serves, the problems it solves, and the language we use across our website, product, documentation, and campaigns.
- Set launch priorities. Build and apply a launch tiering framework. Bring related features together into compelling narratives and keep smaller releases efficient.
- Lead launches from planning through measurement. Own messaging, launch assets, channel plans, and cross-functional coordination, from pre-launch preparation to post-launch analysis.
- Partner closely with Product and Engineering. Understand upcoming capabilities early, build realistic launch plans, and bring market and customer insights into product decisions.
- Develop deep customer understanding. Learn how game developers, 3D artists, and makers work—their workflows, tools, and frustrations—and create content that reflects that understanding.
- Measure impact. Define success for each launch, including adoption, activation, coverage, and pipeline, and report clearly on results and lessons learned.
- Equip the go-to-market team. Give Growth, Sales, and Social teams the messaging, proof points, and assets they need to tell a consistent product story.
Требования
- 6+ years of product marketing experience, ideally with a technical or creative product serving both self-serve and enterprise users.
- A track record of owning launches, with the ability to explain your strategy, key decisions, and results.
- Strong prioritization skills and examples of when you advocated for a larger launch, a smaller release, or a different approach.
- Excellent writing skills. A writing exercise will be part of the interview process.
- Familiarity with at least one of our core markets: game development, 3D content creation, or 3D printing and digital manufacturing. You understand what a 3D pipeline involves and the challenges users face.
- Experience working closely with Product and Engineering teams, including collaboration across time zones.
- Based in the San Francisco Bay Area or willing to relocate. This role works in-office with the GTM team.
Будет плюсом
- Hands-on experience with 3D tools, game engines, or generative AI products.
- A background in developer tools, creative software, or gaming.
- Experience at a company scaling through hypergrowth.