СШАGreenLight Workforce Solutions
Education Content Marketing Lead
1 мес. назад
195k–265k USDСШАSeniorOnsite
content-marketingcontent-managementcontent-productioncurriculum-developmentinstructional-designvideo-editingvideo-productionproject-management
OpenAI Education is seeking an Education Content Marketing Lead to create high-quality educational content and scalable content systems, driving engagement and learning through strategic content marketing.
About the company
- OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity.
- Company: GreenLight Workforce Solutions Inc
About the product
- OpenAI Education seeks to build a coherent, measurable content engine across audiences, formats, and channels to support learning and engagement with educational communities.
Responsibilities
- Build and continuously improve a scalable content operating system for intake, prioritization, resourcing, production, review, publishing, versioning, and reuse.
- Apply an engineer's mindset to map dependencies, remove bottlenecks, automate repeatable work, create modular templates and playbooks, and uphold clear quality standards.
- Maintain a single source of truth for the roadmap, editorial calendar, briefs, source material, production status, approvals, assets, and metadata.
- Produce and edit multi-format content, including long-form articles, blogs, case studies, web and email copy, social posts, educator stories, GIFs, images, and carousels.
- Develop practical curriculum and professional-learning resources, including lesson plans, educator guides, AI literacy materials, decks, and train-the-trainer content.
- Shape video from concept through final cut by developing stories, scripting and editing content, preparing interviews, and directing production or post-production partners.
- Own and grow education-specific channels across social, email, websites, and blogs through clear audience strategies, editorial plans, and consistent publishing programs.
- Set ambitious growth and engagement goals; define measures of content quality and efficacy; instrument tracking; analyze performance; and use experiments to improve results.
- Turn goals and expert input into clear briefs, plans, timelines, and review paths, working with partners across Content, Customer Education, Design, Marketing, Product, Research, Policy, Safety, Sales, Partnerships, and Customer Success.
- Scale production by sourcing, onboarding, and managing a flexible bench of writers, editors, curriculum developers, designers, video partners, agencies, and other vendors.
Requirements
- Significant experience (8+ years) in content production, content marketing, editorial leadership, curriculum development, instructional design, or creative production, ideally in education, edtech, AI, or another technical field.
- A strong portfolio demonstrating excellent writing and editing across long-form editorial, curriculum or professional learning, video, social, web, and visual content.
- A track record of building or materially improving content systems, workflows, templates, governance, tooling, automation, or publishing operations.
- Experience owning digital channels and using audience and performance data to set ambitious growth goals, design experiments, and deliver measurable results.
- Strong video storytelling skills, including scripting, structural editing, interview preparation, and collaboration with production and post-production specialists.
- Ability to turn ambiguous, cross-functional input into clear requirements and polished work while sequencing priorities and managing multiple workstreams.
- Experience sourcing and onboarding external partners, plus fluency with content-management, digital-asset-management, project-management, analytics, AI, and automation tools.
Conditions
- Location: San Francisco, CA
- Duration: 12 months
- Salary Range: $195,000-$265,000 based on depth and breadth of experience