Growth Marketing Manager | B2B

1 мес. назад

4000–5200 EUR / yearLithuaniaEuropeLeadHybrid

paid mediabudget managementperformance optimizationdata analysiscampaign managementuser acquisition

Manage and optimize user acquisition campaigns and demand generation initiatives in B2B cybersecurity, leading a team to drive commercial growth.

Обязанности

Take ownership of customer acquisition performance within your assigned channel or product scope — from planning through execution, optimization, and reporting;
Own end-to-end execution of user acquisition campaigns across paid media, paid partnerships, and other relevant marketing channels, including budget management, performance optimization, and measurement;
Develop and execute strategies for high-impact campaigns across paid social and VOD channels, with a strong focus on commercial outcomes;
Identify, propose, and test new strategies and tactics to improve channel performance — bringing data-backed recommendations and executing on them with speed;
Drive demand generation initiatives that contribute to category presence and unlock meaningful growth opportunities for your product area;
Manage and coach a team of specialists, providing direction, support, and accountability on daily execution and campaign quality;
Guide and support the team in running media campaigns across search, social, display, premium publisher sites, review websites, and more;
Collaborate with the Sales organization to support pipeline generation and sales enablement efforts;
Lead focused projects that test new marketing and creative approaches, and translate learnings into scalable plays;
Collaborate with Web Content Managers, UX designers, and conversion copywriters to deliver high-performing ads, landing pages, and campaign assets;

Требования

4+ years of experience in growth or performance marketing, ideally in a SaaS or B2B environment;
Proven track record of driving user acquisition, with a solid understanding of retention mechanics and customer LTV;
Strong leadership and communication skills — able to manage a team while staying close to execution;
Analytical mindset and data-driven approach to decision making;
Experience working cross-functionally across marketing, sales, and product teams
Hands-on expertise in at least one core channel: Paid Media, SEO, or Affiliate/Partnerships;
Familiarity with digital marketing tools such as Salesforce, HubSpot, or similar platforms;

Условия

Innovate with industry leaders
Work alongside global experts to build world-leading cybersecurity tools, impacting millions of users around the world.

Другое

From product and engineering to sales, marketing, and data — our teams work closely together to deliver secure, scalable solutions trusted by companies around the world.
Your impact? Empowering businesses everywhere to keep their people, systems, and data safe.
Key qualities and behaviors of a successful leader at
Boost your skills via our extensive training programs (online and offline) & other resources. Benefit from mentorship and career-switch opportunities to grow within the company.
Thrive in our bustling office, featuring ergonomic workspaces, modern meeting rooms, engaging events, and specialty coffee to fuel your day.
Recharge with a change of scenery – choose work from any location when you feel a need to power your creativity and drive.
Boost your health with free-of-charge 24/7 gym access, onsite and online workouts, and consultations led by in-house Physical Well-Being experts.
Nurture your mind with free psychologist consultations, dedicated mental health events, and premium access to top-rated wellness apps like Calm, Headspace, and Mindletic.
Receive private health insurance giving you peace of mind for your health needs.
Enjoy additional vacation days off as you grow with us. Plus, get extra days for sick leave, special occasions, or parenting needs.
Celebrate life’s big moments with special gifts from us on your birthday, anniversary, and other major events, such as weddings or the arrival of a new family member.
Experience iconic celebrations, team-buildings, and knowledge-sharing events, nurturing bonds that fuel our success.
Embark on a legendary company getaway abroad, filled with exciting activities, live concerts, engaging workshops, and epic time together.
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