USADirector of Demand Generation
5 мес. назад
USADirectorOnsite
ai-driven analyticscybersecuritydemand generationsalesforcemeddiccdata-driven marketing
Leadership role focused on driving demand generation for AI-driven cybersecurity solutions targeting global enterprise clients.
О компании
- Most boards and executives are currently flying blind when it comes to cyber risk. They are guessing. At , we’ve built an AI-driven engine that finally gives the C-Suite a clear, quantified, and real-time view of their security posture. We don’t just provide data; we provide certainty . We are a $170M Series C-funded category leader. We don’t play in the mid-market; we operate at the highest levels of global enterprise. Today, we are proud to serve 10% of the Fortune 500 , protecting global icons such as Apple, Netflix, AT&T, Verizon, and Victoria’s Secret . As we scale toward our next chapter, we are looking for high-performers who want to do the best work of their careers at the intersection of AI and Cybersecurity. The Culture Memo: Our Operating System i
Требования
- 7+ years in B2B SaaS demand generation, growth, or revenue marketing roles
- Proven track record of owning pipeline and outcomes in mid-market and enterprise environments
- Deep experience across the full funnel – acquisition, engagement, and nurture – including paid media, email, content syndication, third-party demand, and partnerships
- Strong operational mindset with hands-on experience in forecasting, attribution, and performance analytics
- Fluency with Marketo, Salesforce, ZoomInfo, GA4, and modern marketing stacks
- Familiarity with AI-powered marketing and automation workflows (e.g., Clay, n8n, modern CDPs, or analytics platforms like Snowflake/Looker) is a plus
- Clear, executive-level communicator capable of simplifying complex tradeoffs
- Cybersecurity experience is a strong plus, but not required
Другое
- Define and execute the global demand generation strategy, aligned to company growth goals, ICPs, and GTM priorities
- Translate revenue and pipeline targets into clear demand plans, forecasts, coverage models, and operating metrics
- Own pipeline creation and influence across segments, regions, and motions
- Partner with Sales leadership on pipeline planning, forecast credibility, and account coverage
- Ensure tight alignment between demand programs, SDR execution, and AE priorities
- Support account and territory strategy with data-driven insights
- ABM: Lead a targeted, sales-aligned, and measurable account-based motion
- Integrated Campaigns: Drive always-on and moment-based campaigns across owned, paid, and third-party channels
- Paid Media: Own the global paid strategy across search (SEM/SEO), social, display, and emerging channels
- Third-Party Demand: Own and optimize intent, content syndication, review platforms, and publisher partnerships
- Webinars & Virtual Programs: Build scalable programs that generate a qualified pipeline and amplify thought leadership
- Build clear measurement frameworks, definitions, and attribution models in partnership with RevOps
- Hands-on ownership and day-to-day operation of the demand tech stack: Marketo, Salesforce, ZoomInfo, GA4, and related tools
- Inspect performance regularly, optimize spend, and reallocate based on impact and ROI
- Communicate pipeline results, insights, and tradeoffs clearly to executive leadership
- 🚀 Define and grow the pipeline engine for a category-defining cybersecurity platform.
- 🤖 Work at the cutting edge of AI and cyber risk management with global impact.
- 🌎 Thrive in a remote-first company with a culture of ownership, autonomy, and innovation.
- 💼 Competitive compensation, stock options, and a chance to shape the future of enterprise risk.