Marketing Manager

5 дн. назад

MalaysiaWorldwideOnsite

Manage and drive multi-channel campaign strategy and execution in Singapore and Malaysia markets, with potential team leadership.

Our Journey The Group is Asia-Pacific’s leading shopping, rewards, and payments platform, serving over 20 million active members across 13 markets. In 2025, the Group continued its global growth with its expansion into North America. Driven by the vision to make every day more rewarding, is dedicated to saving members money and time, and delivering delight every day. The platform also enables merchants and brands to engage with their members in a cost-effective manner. Founded in 2014, now powers over US$5.5 billion in annual sales for over 20,000 online and in-store partners, and has rewarded shoppers with more than US$900 million (over S$1 billion) in Cashback to date. Through its innovative offerings, continues to create value for both members and mer

5-7 years of experience in marketing/commercial roles, with hands-on campaign planning experience
High agency — takes ownership and drives results without waiting on directions
Strong track record using data and analytics to drive campaign and channel decisions
Demonstrated ability to influence senior stakeholders and drive alignment across functions without direct authority
Demonstrated use of AI tools (e.g. ChatGPT, Gemini, Claude) to improve workflows and drive efficiency at scale
Strong communicator — confident in both writing and speaking; proactively engaging cross region and remote stakeholders across markets
Strong project management skills, able to handle tight deadlines in a fast-paced, ambiguous environment
Prior people management or team lead experience
Experience in digital/tech/e-commerce environments
Prior exposure to SEA multi-market marketing operations
Experience building or scaling a team from a small base

Plan and execute end-to-end campaigns independently, and also setting clear priorities and reviewing quality of output when it comes to leading the team
Set and drive the marketing strategy across multiple channels for these campaigns (CRM, website, app, Paid initiatives) to hit traffic and user targets for SG and MY
Own the translation of business performance data into campaign, channel, and segmentation strategy — and hold the team accountable to the same rigor
Represent Marketing in cross-functional forums with Local (Social Media, Business Development, Ops, Customer Service) and Regional (CRM, Design, Data, Performance Marketing, Product and Business Development) teams, influencing direction rather than just executing it
Convert ambiguous business problems into structured, data-backed recommendations and drive them through to execution
Continuously refine workflows, mindsets, and operational methods through autonomous experimentation, unlearning, and relearned practices to optimize overall output
Track industry and competitive trends to identify new campaign opportunities ahead of the market