Senior Manager, Paid Search

6 дн. назад

USASenior

search engine marketingpaid searchgoogle adsperformance reporting

Oversees development and implementation of search strategies, supporting tactical execution and performance reporting for clients.

О компании

VML is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and award-winning human-first work for clients including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. In 2026, VML was named   Campaign’s Global Network of the Year and ranked #2 Creative Network of the Year at Cannes Lions. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore. 
VML is part of WPP , the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. 
For more information, please visit     and follow along on LinkedIn  #WeAreVML.
The Senior Manager, Paid Search oversees the development and implementation of search strategies for our clients. You will support search strategies, tactical execution, and performance reporting.

Требования

Strong client facing presentation skills 
Exceptional organization and communication skills  
Highly motivated with a strong desire to meet or exceed expectations  
Enjoy working in a fast-paced and collaborative environment  
Exceptional attention to detail and the ability to meet aggressive deadlines  
Excellent written and verbal communication abilities including public speaking and presenting

Другое

Work with account teams and clients to understand and document business, technical and reporting requirements, and to develop solutions to ensure success
Identify opportunities, set goals, develop strategic plans, and outline tactical approach to executing plans
Help enterprise clients expand their knowledge and use of search engine marketing and drive internal client adoption
Work with the analytics team to develop and evolve measurement frameworks for campaigns, measure performance, and make recommendations for optimization
Develop case studies based on past work for new business initiatives and to validate client relationships
Coordinate internal team and agency initiatives working cross-channel to achieve team goals
Document client history, processes, contact information, major initiatives, past recommendations and projects, and site changes
Effective and persuasive presentations (verbal and written) for teams and clients
Oversee trafficking, ensure all required tags are implemented, and structure campaign for desired analytics outcome
Stay current on the constantly changing search and technology industry
 
3+ years experience in paid search activation, agency setting highly preferred
Demonstrated experience with paid search including Google Ads and Microsoft Advertising
Understanding of the digital advertising industry, with knowledge of cross channel performance media tactics
Proficient using their party ad serving tools, media research tools, and analysis tools 
 
 
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.  
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