Omnichannel Marketing Manager - Retail (Starlink)

1 нед. назад

USAOnsite

marketing campaignsproject managementcustomer experienceretail marketing

Lead the omnichannel marketing strategy and execution for Starlink's retail customer experience across online and physical stores.

Обязанности

Own channel marketing strategy and execution across Starlink’s retail partners (in-store, online marketplaces, retailer websites, retail media networks, and events) to drive awareness, consideration, conversion, and sell-through; flex across national, US regional, and global omnichannel work as needed
Serve as the main point of contact for multiple retail partners, negotiating co-marketing initiatives, in-kind placement, and in-store placement, ensuring maximal visibility and impact across physical and digital spaces
Plan and run co-marketing and retail media campaigns (on-site, off-site, in-store digital), including audience strategy, budget allocation, flighting, and creative testing, while keeping branding, messaging, and value proposition consistent across partner digital and physical retail
Lead launch and always-on retail marketing for new products, kits, promotions, seasonal peaks, and retailer events, coordinating digital and in-store assets, training, and on-the-ground activation. Collaborate with partners’ buying, space planning, marketing, e-commerce, and category teams on calendars, creative, promotions, in-store presence, and performance goals
Create and maintain retailer-ready digital and in-store assets, enablement (talk tracks, FAQs, demo/signage guidance, training), and multi-country / US-regional playbooks that adapt messaging, offers, merchandising, and in-store tactics to retailer ecosystems without diluting global brand standards. Manage the content and merchandising operating cadence (briefs, version control, localization, legal/compliance, partner/regional SLAs)
Co-own retail marketing budgets and measurement frameworks/dashboards (traffic, conversion, sell-through, share of shelf/voice, brand/incremental lift, attach, subscriber contribution); run tests, monitor competitive presence, and convert insights into scalable solutions and playbooks
Align with product, brand, growth, sales, and channel teams to keep retail messaging, offers, inventory stories, and experiences accurate and commercially effective

Требования

Bachelor’s degree in marketing, business, communications, or a related field
4+ years of experience in digital marketing, channel marketing, retail marketing, or e-commerce marketing
Available to work extended hours and/or weekends as needed to support major product launches, retailer events, or critical sales initiatives
Willingness to travel as needed to support channel manager training, sales enablement, and key events
COMPENSATION AND BENEFITS: Pay Range: Level 3: $120,000.00 - $170,000.00
Your actual level and base salary will be determined on a case-by-case basis and may vary based on the following considerations: job-related knowledge and skills, education, and experience.
Base salary is just one part of your total rewards package at . You may also be eligible for long-term incentives, in the form of company stock or long-term cash awards, as well as potential discretionary bonuses and the ability to purchase additional stock at a discount through an Employee Stock Purchase Plan. You will also receive access to comprehensive medical, vision, and dental coverage, access to a 401(k) retirement plan, short and long-term disability insurance, life insurance, paid parental leave, and various other discounts and perks. You may also accrue 3 weeks of paid vacation and will be eligible for 10 or more paid holidays per year. Employees accrue paid sick leave pursuant to Company policy which satisfies or exceeds the accrual, carryover, and use requirements of the
To conform to U.S. Government export regulations, applicant must be a (i) U.S. citizen or national, (ii) U.S. lawful, permanent resident (aka green card holder), (iii) Refugee under 8 U.S.C. § 1157, or (iv) Asylee under 8 U.S.C. § 1158, or be eligible to obtain the required authorizations from the U.S. Department of State. Learn more about the ITAR here .  
is an Equal Opportunity Employer; employment with is governed on the basis of merit, competence and qualifications and will not be influenced in any manner by race, color, religion, gender, national origin/ethnicity, veteran status, disability status, age, sexual orientation, gender identity, marital status, mental or physical disability or any other legally protected status.
Applicants wishing to view a copy of ’s Affirmative Action Plan for veterans and individuals with disabilities, or applicants requiring reasonable accommodation to the application/interview process should reach out to  EEOCompliance@.com .

Будет плюсом

8+ years of progressive experience in channel, retail, or digital marketing, ideally within consumer technology, telecommunications, electronics, or high-growth hardware + subscription businesses
Hands-on experience managing digital marketing channels or campaigns in a retail, e-commerce, or retail-partner environment
Strong understanding of omni-channel retail (online + in-store) and how digital touchpoints influence the shopper journey
Experience measuring campaign performance and optimizing against metrics such as traffic, conversion, sell-through, or ROI
Direct experience working with major retailers or retail media networks (e.g., Best Buy, Amazon, Walmart, Target, or equivalent regional partners)
Experience creating retailer-ready assets, playbooks, or enablement materials and ensuring brand consistency across partner platforms
Comfortable with navigating through ambiguity and building infrastructure for scale
Experience collaborating with cross-functional teams, agencies, or external retail partners
Project and/or budget management experience
Excellent written and verbal communication skills with the ability to collaborate effectively with internal teams and external retail partners

Другое

was founded under the belief that a future where humanity is out exploring the stars is fundamentally more exciting than one where we are not. Today is actively developing the technologies to make this possible, with the ultimate goal of enabling human life on Mars.
Starlink is a revolutionary satellite constellation, delivering low-latency broadband internet around the world—bringing an unprecedented opportunity to significantly impact communities, businesses, and governments worldwide. The Starlink Global Consumer Communications team is seeking an Omnichannel Marketing Manager, known internally as a Communication Manager, who will lead the implementation and execution of our customer experience primarily within our channel partners' online stores, along with physical store experiences. The ideal candidate will have a strong background in working with retailers within the Consumer Electronics, Telecommunications, or Technology sectors and working to build holistic marketing campaigns across in-store and online. This role requires a deep understanding