USAFounding Content & Events Marketing Lead
1 нед. назад
180–220 USD / yearUSALeadOnsite
content marketingevent managementbrandingpipeline generationcommunity building
Lead content and events marketing to build brand and generate pipeline in a founding 0→1 role.
Обязанности
- Marketing at isn't about generating impressions—it's about generating customers.
- Your mission is simple: make impossible to ignore.
- You'll own two of our highest-leverage growth channels:
- Building a world-class founder-led content engine.
- Creating an events program that consistently generates pipeline through conferences, executive dinners, customer communities, and industry relationships.
- This is a highly entrepreneurial role with enormous ownership. You'll work directly with the founders, experiment constantly, and build the systems that future marketing hires inherit.
Требования
- 4-12 years of experience in content or events marketing at a Seed, Series A, or Series B startup.
- You've built content programs that generated measurable business outcomes—not just engagement.
- You've planned and executed successful B2B events that created real pipeline.
- Exceptional writer with strong storytelling instincts.
- Comfortable working directly with founders and helping shape their public voice.
- Highly organized and able to manage multiple projects simultaneously.
- Data-driven, but highly creative.
- High agency. You don't wait for permission.
- You move quickly and enjoy figuring things out with incomplete information.
Будет плюсом
- Experience marketing to enterprise technical buyers.
- Experience building founder brands.
- Experience with LinkedIn, X, Reddit, or other technical communities.
- Video production or design skills.
- Experience using AI tools to accelerate content creation.
Условия
- This is a rare opportunity to build a marketing function from the ground up alongside the founders.
- You'll have meaningful ownership, significant autonomy, and the chance to shape how an entire category comes to understand .
Другое
- At , we're building AI that transforms how engineering teams design buildings. Our mission is to give engineers superpowers—helping them automate tedious work, move faster, and build better.
- Backed by a16z ($75M total funding) alongside other top investors.
- We're looking for our first dedicated Content & Events Marketing Lead to help define how shows up in the world. This is a true 0→1 role. You'll work directly with our founders to build our brand, create a repeatable content engine, and design an events strategy that generates pipeline.
- If you're excited about building a category from scratch, thrive in ambiguity, and love turning great products into movements, we'd love to meet you.
- Map the most important conferences, trade shows, meetups, and communities across the US.
- Decide where should (and shouldn't) invest.
- Build a scalable field marketing program from scratch.
- Own every aspect of execution—from strategy and budgeting to logistics and follow-up.
- Launch creative formats beyond conferences, including customer dinners, executive roundtables, community events, workshops, and partner activations.
- Measure success by pipeline generated—not just attendance.
- Become the voice behind 's founder across LinkedIn, X, and emerging channels.
- Turn customer conversations, product launches, engineering insights, and market observations into compelling content.
- Build a repeatable content machine that consistently drives awareness and inbound demand.
- Collaborate closely with the founders to capture authentic ideas while maintaining a distinctive voice.
- Experiment relentlessly with new formats, channels, and distribution strategies.
- Obsess over top-of-funnel growth and pipeline creation.
- Find unconventional ways to get in front of the right buyers.
- Work closely with sales to understand customer pain points and create content that accelerates deals.
- Analyze performance, double down on what works, and kill what doesn't.
- Create the systems, editorial calendar, playbooks, and processes that scale.
- Manage freelancers, agencies, photographers, videographers, or contractors when needed.
- Help define 's brand and how we tell our story.
- We're looking for builders.
- People who see ambiguity as an opportunity rather than a problem.
- You'll thrive here if you:
- Move fast and ship often.
- Care deeply about quality.
- Take ownership instead of waiting for direction.
- Constantly experiment and learn.
- Think in terms of pipeline, not vanity metrics.
- Want to build something from zero.
- By six months, you'll have:
- Built 's US events strategy with a repeatable calendar of high-impact conferences and field events.
- Established a consistent founder content engine across LinkedIn and X.
- Created measurable inbound pipeline through content and events.
- Built the operating system for marketing that future team members can scale.
- Helped establish as one of the most recognizable voices in AI for engineering.