Vice President of Marketing

1 нед. назад

USADirectorOnsite

Lead integrated marketing strategy and fan engagement to drive brand growth and revenue for the LA Clippers and Intuit Dome.

Условия

We offer a competitive benefits program, including:
Medical, Dental and Vision plans
401(k) plan with company contribution
Wellbeing Allowance of up to $1,000 per year
Paid vacation and sick time
Paid parental leave
Flexible Spending Accounts (Medical and Dependent Care)
Company-paid Long Term Disability insurance
Company-paid Life and AD&D Insurance
Voluntary Life Insurance options for employee, spouse and children
Employee Assistance Program
Mind health support via Modern Health and Headspace
The LA Clippers are a proud equal opportunity employer. It is our desire and intent that all employees enjoy a professional business working environment that is free from discrimination and harassment. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.
Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
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Другое

Job Summary   
The LA Clippers are seeking a strategic, innovative, and data-driven Vice President of Marketing to lead the next era of fan growth, brand storytelling, and revenue-driving marketing initiatives across the Clippers and Intuit Dome.  
This is a unique opportunity to shape one of the most ambitious brands in sports and entertainment. As VP of Marketing, you will oversee integrated marketing strategy across brand, digital, growth, CRM, ticketing campaigns, loyalty, and fan engagement. You will lead a high-performing team focused on building deeper connections with fans locally and globally while delivering measurable business impact.  
We are looking for a collaborative and forward-thinking leader who combines strategic vision with operational excellence. The ideal candidate has a proven track record of building brands, growing audiences, driving revenue, and developing high-performing teams in fast-paced environments.  
This role is highly cross-functional and will partner closely with teams across Ticketing, Partnerships, Creative, Analytics, Communications, Product, and Operations to deliver best-in-class fan experiences and innovative marketing campaigns.  
This is a full-time role based in Inglewood, CA and is eligible for our competitive benefit offering including medical, dental, vision, 401(k) plan with company contribution, Well-Being Allowance, and more. Due to the nature of this industry, the candidate must be available to work a flexible schedule including weeknights, weekends, and holidays to cover high profile NBA games.  
 
What You Will D o  
 
Brand Strategy & Fan Growth  
Lead and evolve the overall Clippers brand strategy, ensuring a clear and compelling brand voice across all fan touchpoints 
Develop innovative marketing strategies that drive fan growth, strengthen brand affinity, and support revenue objectives  
Shape integrated campaigns that connect with fans across digital, social, live events, and game-day experiences  
Identify opportunities to expand the Clippers fanbase both locally and globally   
Integrated Marketing & Campaign Leadership  
Develop and execute annual marketing plans supporting key business priorities, including:  Season ticket membership campaigns   Single-game ticket sales  
Schedule release campaigns  
NBA tentpole moments  
Brand and cultural initiatives  
Audience growth and retention programs
Partner cross-functionally to deliver cohesive and impactful campaigns that align with organizational priorities  
 
Digital, CRM & Performance Marketing  
Lead growth marketing strategy across performance marketing, CRM, email, web, app, and emerging digital platforms 
Build and optimize fan acquisition, lead nurturing, conversion, retention, and loyalty strategies 
Partner with Business Intelligence & Analytics teams to leverage fan insights, audience segmentation, and customer journey optimization 
Continuously evaluate marketing performance and identify opportunities to improve efficiency, engagement, and ROI   
 
Loyalty & Fan Experience  
Lead strategy and evolution of the Clippers loyalty ecosystem to deepen fan engagement and drive long-term fandom 
Use fan behavior, data, and insights to continually refine loyalty programming and personalized experiences  
Help create industry-leading fan experiences that differentiate the Clippers and Intuit Dome within sports and entertainment  
 
Innovation & Operational Excellence  
Drive innovation across the Marketing organization, including the adoption of AI-enabled tools and workflows that improve creative production, personalization, speed, and operational efficiency 
Foster a culture of experimentation, learning, and continuous optimization across campaigns and fan experiences  
Manage and optimize the marketing budget to ensure effective resource allocation and measurable business impact   
 
Leadership & Cross-Functional Collaboration  
Lead, mentor, and develop a high-performing Marketing team while fostering a collaborative, inclusive, and growth-oriented culture 
Build strong partnerships across Ticketing, Partnerships, Communications, Creative, Product, and Operations teams  
Partner with PR and Communications to shape brand storytelling, earned media opportunities, and key organizational moments  
Serve as a key leader within the broader Marketing Leadership Team, helping define strategic priorities across the business  
 
Your Background,  Skills  and Qualifications  
12+ years of progressive marketing experience, including senior leadership roles 
Proven success leading integrated marketing, brand, and growth marketing initiatives  
Experience developing and executing large-scale, multi-channel marketing campaigns  
Strong understanding of digital marketing, CRM, lifecycle marketing, and audience development strategies  
Demonstrated ability to use data and analytics to inform strategy and decision making 
Experience building, leading, and developing high-performing teams  
Strong communication , collaboration, and stakeholder management skills 
Ability to thrive in a fast-paced, high-growth, and highly collaborative environment
Bilingual in English and Spanish an asset  
 
Preferred Qualifications  
Experience in sports, entertainment, media, hospitality, or consumer-facing brands 
Familiarity with AI-driven marketing tools and emerging marketing technologies
Experience with loyalty, membership, or subscription-based ecosystems
Passion for sports, entertainment, fan culture, and live events