Denmark
EuropeGrowth Marketing Manager (m/f/d)
2 нед. назад
DenmarkEurope
hubspota/b testingemail marketingcontent marketingdata-driven campaignsautomation
Manage growth marketing campaigns to drive acquisition, activation, and retention in a B2B marketplace for used cars.
Будет плюсом
- Experience in B2B, SaaS, or marketplace environments
- Experience with paid channels or in-product messaging
- Familiarity with AI tools in marketing workflows
- Additional language skills such as German
Другое
- Join and experience life in the fast lane. As part of the AutoScout24 Group, we are transforming the way used cars are traded across Europe. We operate in a fast-moving B2B marketplace where growth marketing , demand generation , and data-driven campaigns directly impact business growth.
- For a career where you can turn data into action and see your campaigns move key funnel metrics, join our international community.
- Key role in growth marketing across the full customer lifecycle
- Ownership of end-to-end campaigns from acquisition to retention
- Direct impact on funnel performance , product usage , and revenue
- Strong focus on data-driven decision-making and experimentation
- Part of a lean, high-performing team
- Own buyer lifecycle strategy across acquisition, activation, and retention
- Execute multi-channel campaigns across email, paid, content, and events
- Build and optimise customer journeys , onboarding flows, and win-back programmes
- Define target audiences , messaging, and campaign concepts
- Collaborate with Sales , Content , Design , and RevOps
- Run A/B tests across messaging, channels, and timing
- Track KPIs and optimise performance across the funnel
- Work with data teams to ensure reporting and attribution accuracy
- Automate lifecycle communication using HubSpot and similar tools
- Identify opportunities to improve performance through automation and AI
- 4+ years of experience in growth marketing , demand generation , or lifecycle marketing
- Strong track record in performance-driven campaigns
- Experience with marketing automation and CRM tools (HubSpot preferred)
- Comfort working with data, dashboards, and experimentation
- Strong project management and ability to manage multiple campaigns
- Experience collaborating across cross-functional teams
- Excellent Danish and English communication skills
- We offer an environment where you can take ownership, experiment, and contribute to a business that is continuously evolving.