Content Marketing Manager
2 нед. назад
USARemote
content creationsocial mediaseocontent strategybrandingcopywriting
Lead content marketing efforts to build brand stories and engage market for a senior care technology platform.
О компании
- Our team brings together deep expertise in technology, healthcare, and company-building. We’ve led teams at Apple, Google, Landmark Health, and Adobe, co-founded and exited multiple companies, shipped products used by hundreds of millions of users, and managed clinical teams caring for thousands of patients.
- Backed by top-tier Silicon Valley investors, we are partnering with some of the largest senior care organizations in the U.S. to transform the future of senior living.
- We offer market-competitive compensation based on experience and ability, including significant equity option grants. Our benefits prioritize your well-being with 100% company-paid premiums for health, dental, and vision coverage, along with company contributions to your HSA. We help you plan for the future with a 2% 401(k) match, and support your physical and mental health through services like Rightway Health Advocacy and Spring Health Mental Wellness. Beyond traditional benefits, we offer a flexible time off policy, 100% paid family leave, and all-expenses-paid, in-person company offsites twice a year.
Обязанности
- We’re looking for a Content Marketing Manager to shape the stories that define our brand and engage our market. You’ll lead the end-to-end creation of thought leadership, customer spotlights, and social content that captures our unique perspective. This role blends creativity with structure: one day you might be collaborating with an executive to outline an article, the next you’re publishing a polished customer case study or finishing a script for our next video. If you’re a strong and scrappy storyteller who knows how to turn ideas into compelling, audience-first content, this role is for you.
Требования
- 5+ years of experience in content marketing for a B2B startup, as the first content hire or sole content marketer
- Proven track record building and executing a content calendar across multiple channels.
- Skilled at producing a variety of content formats, including articles, case studies, video scripts, and thought leadership pieces.
- Strong storyteller with the ability to craft audience-first, brand-aligned narratives.
- Experience managing LinkedIn content for both brand accounts and executives.
- Comfortable translating data and customer insights into compelling stories.
- Excellent writing and editing skills with high attention to detail.
- Highly organized, with the ability to manage multiple projects and deadlines independently
- Intrepid at sourcing stories and ideas from peers, executives, and customers.
- Curious mindset–you’re always keeping an ear open for the next story during customer calls, executive convos, industry chatter or while chatting with a peer
- Resourceful and proactive, equally effective at strategy and execution.
- Experience creating content for events, panels, or speaking opportunities.
- Health tech or healthcare background preferred but not required.
Другое
- At , our mission is to empower the essential work of caring for our elders.
- We achieve this by providing a modern operating platform and electronic health record (EHR) that enables senior living operators to deliver high-quality care with confidence.
- Caregivers are the heart of senior living communities, embodying care, compassion, and well-being. Yet, they face increasing challenges—higher resident acuity, complex workflows, and staffing shortages. At , we build tools that simplify their tasks, eliminate inefficiencies, and provide the insights they need to focus on what truly matters—caring for residents.
- At August, we strive to live our values each day, in every interaction with our customers and with each other.
- Be responsible – leave things better than you found them
- Take ownership – be decisive and take action
- Be ambitious – build something great
- Keep an open mindset – communicate candidly and welcome new ideas
- Be humble – celebrate each others’ successes and learn from our mistakes
- Stay positive – assume best intent
- Own the content calendar across blogs, LinkedIn, newsletters, event programming and sales enablement.
- Write, edit, and publish thought leadership content, including articles, blogs, and video scripts, from start to finish
- Run LinkedIn content for the brand account and key thought leaders, from planning posts to writing and publishing
- Write and produce customer stories, testimonials and case stories that demonstrate impact Support event content and programming, including speaking submissions, presentations, and agenda development, in conjunction with our events team
- Work closely with key stakeholders to plan person-based newsletters
- Repurpose content across multiple formats, audiences, and channels
- Track performance of content initiatives and share actionable insights.
- Ensure brand consistency and narrative cohesion across all channels.