Channel Marketing Specialist

3 нед. назад

65k–88k USD / yearUSAHybrid

campaign managementevent planningchannel marketingproduct marketing

Channel Marketing Specialist responsible for creating campaigns, events, and resources to grow engagement and revenue for AV technology.

Find Your Connection to Endless Possibilities With , you’ll find your connection to the world of sound and vision.    We lead the world in AV networking media to pioneer the way people see and hear. Our products seamlessly manage hundreds of audio and video channels with one network, making us the industry standard. You’ll find us in the largest companies and institutions like the Sydney Opera House, NFL Media Headquarters, Microsoft, and even a 900-year old cathedral featured in Harry Potter.   Our core values are the foundation of everything we do: Excellence, Courage, Integrity, Innovation, and Teamwork.   If this resonates with you, this is the place for you.    What you’ll experience with us   No matter your role, you’ll feel part of our team

Working closely with sales, product marketing and global channel marketing to tailor channel programs for North America 
Develop and execute plans that drive revenue growth and channel engagement 
Manage partner requests, priorities, and identify new opportunities  
Track budget and expenditures by campaign and by channel partner
Update and maintain our library of channel resources and partner website 
Work with the creative team on deliverables for channel programs, including digital, print and video assets plus local events
Plan and execute events with channel partners
Collaborate with ’s manufacturer partners as it relates to channel activities
Identify effectiveness and impact of channel marketing initiatives with tracking and analysis

3+ years of experience in B2B channel marketing (AV industry experience a huge plus) 
Experience delivery strategic campaigns across the full customer journey
Experience working independently with channel partners and customers
Experience managing budgets and expenses
Experience building B2B communities and associations is a plus
Excellent relationship building and teamwork skills 
Excellent written and verbal communication skills, including some copywriting
The ability to work collaboratively with sales, marketing and product marketing
Attention for details big and small with an appreciation for how much the small things matter
Bachelor’s degree in marketing, business or related field 
A willingness to travel up to 10% of the time