Regional Marketing Manager, ANZ

3 нед. назад

AustraliaWorldwideSeniorHybrid

event managementpartner marketingcustomer retentionpipeline building

Senior Regional Marketing Manager to build and lead marketing programs for ANZ region focusing on customer lifecycle and events.

Обязанности

We're hiring a Senior Regional Marketing Manager to help build the foundations of our ANZ business from the ground up. You'll own programs across the full customer lifecycle: acquisition, conversion, activation, and retention, with events as a core piece of the mix. This is a role for someone who can navigate ambiguity with confidence, since there's no existing playbook for this market yet. You'll define what works, bring in the right partners, and become the go-to expert other teams turn to for input on ANZ. Reporting to the APAC Marketing Director, you'll balance hands-on execution with the judgment to know which bets are worth making and which tradeoffs matter most.
Own and execute ANZ marketing programs end-to-end, including events and customer marketing, from planning through measurable pipeline outcomes
Manage full event logistics: venue sourcing, vendor management, on-site execution, and follow-through to pipeline conversion
Identify and test new marketing channels, then decide which are worth scaling based on results, not assumptions
Build customer advocacy and engagement through community programs that deepen relationships with existing users
Monitor performance metrics closely and adjust programs and processes to hit pipeline goals
Anticipate risks and dependencies across ANZ initiatives and communicate them proactively to the APAC Marketing Director and cross-functional partners
Act as the go-to source on ANZ market dynamics, sharing what you learn with APAC and global marketing peers so their programs land better in the region

Будет плюсом

Experience at a high-growth startup
Specialization in on/offline events, partner marketing, community marketing

Условия

Comprehensive Medical, Vision, and Dental Care
Mental Wellness Benefit
Generous Vacation Policy & Additional Company Holidays
Enhanced Parental Leave
Volunteer Time Off
Additional US Benefits: Pre-Tax Benefits including 401(K), Wellness Benefit, Holiday Break
*please note that benefits and perks for contract positions will vary*

Другое

turns data clarity into innovation. Trusted by more than 29,000 companies, including Workday, Pinterest, LG, and Rakuten Viber, ’s AI-first digital analytics help teams accelerate adoption, improve retention, and ship with confidence. Powering this is an industry-leading platform that combines product and web analytics, session replay, experimentation, feature flags, and metric trees. delivers insights that customers trust. Visit .com to learn more.
The APAC Marketing team builds pipeline, awareness, and retention across one of 's most strategic growth regions. We run everything from events and partner marketing to localization and customer marketing, working closely with counterparts in EMEA and the US and cross-functionally with sales, partnerships, pre-sales, and customer success across APAC.
A track record in B2B or SaaS marketing, or in the analytics space
Strong project management skills and the ability to keep multiple programs moving without losing sight of the goal
Comfort working in an undefined space, building process where none exists yet, and making sound calls without a playbook
A bias toward hands-on execution, willing to do what it takes to make a program work rather than waiting for a perfect setup
Sound judgment on business fundamentals, including how marketing spend connects to pipeline and revenue
The ability to build trust with partners and stakeholders across time zones and cultures
A habit of testing ideas against data and adjusting course when the results say something different than expected
Clear, direct communication, especially when flagging risks or explaining tradeoffs to stakeholders
Genuine curiosity about what ANZ customers need and how that differs from other markets serves
Make Bold Bets: We choose courageous action over comfortable progress.
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One Team: We collaborate across boundaries to achieve far greater impact than any of us could accomplish alone.
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We’re a leader in analytics with over 9,000 customers and $277M raised from prominent investors: like Andreessen-Horowitz, Sequoia, YC, and, most recently, Bain Capital. ’s pioneering event-based data analytics platform offers a powerful yet simple solution for companies to understand user behaviors and easily track overarching company success metrics. Our accomplished teams continuously facilitate our expansion by tackling the ever-evolving challenges tied to scaling, reliability, design, and service. Choosing to work at means you’ll be helping the world’s most innovative companies learn from their data so they can make better decisions.
is an equal opportunity employer supporting workforce diversity. At , we are focused on things that really matter—our people, our customers, our partners—out of a recognition that those relationships are the most valuable assets we have. We actively encourage women, people with disabilities, veterans, underrepresented minorities, and LGBTQ+ people to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the San Francisco Fair Chance Ordinance or other similar laws that may be applicable, we will consider for employment qualified applicants with arrest and conviction records. We’ve immersed ourselves in our Culture