Product Marketing Lead (SaaS)
1 мес. назад
2700–3000 USD / monthMexicoLATAMLeadRemote
product marketinggo-to-market strategymarket researchsales enablementcontent creation
Lead product marketing for a B2B SaaS portfolio with focus on positioning, messaging, and go-to-market strategy.
Обязанности
- Own and evolve product positioning, messaging frameworks, and value propositions
- Plan and execute go-to-market strategies for new features, launches, and product updates
- Develop compelling customer-facing content including website copy, sales decks, product pages, and launch materials
- Translate technical and AI-powered capabilities into clear, differentiated customer value
- Partner closely with Product, Sales, and Marketing to align roadmap, messaging, and enablement
- Support Sales with training materials, battlecards, and enablement assets
- Conduct ongoing competitive and market research to inform strategy and positioning
Требования
- Proven experience in Product Marketing within a SaaS environment
- Strong track record as a hands-on contributor who can both own strategy and execute deliverables
- Exceptional writing, storytelling, and communication skills
- Experience collaborating closely with Product and Sales teams
- Non-negotiable: Prior experience working fully remote, fluency with remote collaboration tools (Slack, Zoom, Google Workspace, Asana, or similar), and experience working with US- or UK-based companies. Candidates without this background will not be considered.
Будет плюсом
- Experience marketing AI-powered or highly technical products
- Background in B2B SaaS, preferably in growth-stage companies
- Experience supporting Sales-led, Product-led, or hybrid GTM motions
- Exposure to agency environments or content-heavy marketing roles
Как откликнуться
- We connect top talent with vetted employers, competitive pay, and real growth opportunities.
Другое
- Join Hire Hangar and work with fast-growing global companies while building a long-term career.
- Collaboration & Documentation: Slack, Google Workspace, Notion
- Project Management: Asana, Jira (or similar)
- CRM & Sales Enablement: HubSpot, Salesforce
- Analytics & AI Tools: Google Analytics, AI-assisted productivity and research tools