Senior CX Insights Manager, LATAM
1 мес. назад
MexicoLATAMSenior
data analysiscustomer researchinsights generation
Lead CX Insights function across LATAM by transforming data into recommendations to improve fan experience and business strategy.
Требования
- 12+ years of experience in Customer Experience, Customer Insights, Consumer Research, Analytics, Business Intelligence, Strategy, or related fields.
- Including 3+ years of people leadership experience managing high-performing teams.
- Proven experience leading customer insights programs within a subscription, digital product, streaming, entertainment, technology, or consumer-focused business.
- AI and technology-forward mindset with experience evaluating and adopting innovative tools and methodologies to improve the speed, scale, and quality of customer insight generation.
- Strong analytical capabilities with experience working across large datasets and customer feedback ecosystems.
- Expertise in Voice of the Customer methodologies, customer satisfaction measurement, and customer journey analysis.
- Demonstrated ability to influence senior leaders and drive cross-functional alignment.
- Exceptional communication, storytelling, and executive presentation skills.
- Professional fluency in Spanish and English.
Будет плюсом
- Experience working across multiple Latin American markets.
- Familiarity with streaming, media, entertainment, gaming, or fan-driven consumer businesses.
- Experience with customer feedback platforms, survey tools, CRM systems, and modern BI solutions.
- Knowledge of advanced analytics, predictive modeling, experimentation, or customer segmentation methodologies.
- Portuguese proficiency is a plus.
Другое
- Founded by fans, delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.
- Join our team, and help us shape the future of anime!
- is seeking a Senior Manager, CX Insights (LATAM) to lead our Customer Experience (CX) Insights function across Latin America. Reporting to the Director of CX Insights & Analytics , this leader will transform customer feedback, operational data, and market insights into actionable recommendations that improve the fan experience and influence business strategy.
- This is a highly visible role that sits at the intersection of Customer Experience, Analytics, Product, Content, Marketing, Subscription, and Customer Support. You will be responsible for developing a comprehensive understanding of the LATAM customer journey, identifying opportunities to improve satisfaction and loyalty, and championing the voice of the customer throughout the organization.
- The ideal candidate combines strong analytical expertise, customer obsession, business acumen, and a deep understanding of the LATAM market. They are equally comfortable diving into data, presenting executive-level insights, and leading high-performing teams.
- Own the CX Insights strategy for the LATAM region, ensuring alignment with 's global customer experience objectives.
- Build a holistic view of the customer journey by integrating feedback, behavioral, operational, and market data.
- Develop frameworks to measure customer sentiment, loyalty, satisfaction, effort, and retention drivers across the region.
- Identify emerging customer trends, pain points, and opportunities that influence strategic priorities.
- Translate complex data into compelling narratives and recommendations that influence decision-making across Product, Marketing, Content, Subscription, Commerce, and Customer Support teams.
- Establish scalable mechanisms for surfacing customer insights to stakeholders and leadership.
- Partner with regional and global teams to prioritize initiatives that improve customer satisfaction and business outcomes.
- Quantify the impact of customer experience improvements and track progress against key performance indicators.
- Own and evolve Voice of the Customer (VoC) programs across LATAM.
- Design and optimize customer listening strategies, including surveys, feedback programs, support interactions, social insights, and community feedback.
- Ensure customer feedback is systematically captured, analyzed, and integrated into business planning.
- Develop executive-level dashboards, reporting frameworks, and performance reviews.
- Leverage advanced analytical techniques to identify drivers of customer behavior and sentiment.
- Partner closely with Analytics, Data Science, and Research teams to enhance measurement capabilities and predictive insights.
- Champion data quality, governance, and best practices for customer insights.
- Build, mentor, and inspire a high-performing team of insights professionals.
- Foster a culture of curiosity, accountability, innovation, and customer obsession.
- Establish clear goals, development plans, and career growth opportunities for team members.
- In your first year, you will:
- Establish yourself as the leading voice of the LATAM customer within .
- Build trusted partnerships with regional and global stakeholders.
- Elevate the maturity of our Voice of the Customer and CX measurement programs.
- Deliver insights that directly influence customer experience improvements and business performance.
- Develop a scalable framework for understanding and communicating the evolving needs
- In addition to getting to work with fun, passionate, and inspired colleagues, you will also enjoy the great benefits and perks:
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- We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value
- Courage. We believe that when we overcome fear, we enable our best selves.
- Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.
- Kaizen. We have a growth mindset committed to constant forward progress.
- Service. We serve our community with humility, enabling joy and belonging for others.
- Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.
- We are an equal opportunity employer and value diversity at . Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
- , LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.
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