Applace
User Acquisition Manager
1 мес. назад
PolandEuropeMiddleHybrid
metatiktoka/b testingdata analysispaid acquisition campaigns
Mobile-first product company with 400+ subscription-based apps and 100M+ installs is hiring a User Acquisition Manager to develop and optimize acquisition campaigns and work cross-functionally to drive product growth.
About the company
- A mobile-first product company focused on building & marketing subscription-based apps.
- 400+ apps.
- 100M+ installs.
Responsibilities
- Develop and execute user acquisition strategies.
- Launch and scale campaigns across Meta, TikTok, and other channels.
- Analyze performance and optimize CAC, ROAS, LTV, retention, and conversion.
- Run A/B tests across creatives, audiences, and funnels.
- Work closely with Product, Design, and Motion teams to drive product growth.
- Identify new growth opportunities through data analysis and market research.
Requirements
- 2+ years of experience in User Acquisition or Performance Marketing.
- Strong analytical and data-driven mindset.
- Hands-on experience managing paid acquisition campaigns.
- A product mindset and passion for building—not just buying—growth.