Global Campaigns Manager

1 мес. назад

USASeniorHybrid

campaign managementdemand generationdata analysisdigital marketingpipeline management

Lead and execute global demand generation campaigns to drive pipeline and revenue growth.

Обязанности

Lead the end-to-end strategy, development, and execution of a key global demand generation campaign, from awareness to conversion. You will utilize a mix of online and offline marketing channels to meet and exceed MQL, meeting, and pipeline goals.
Serve as the campaign "quarterback," aligning and orchestrating a diverse cross-functional team across product marketing, content, creative, web, digital, and regional marketing to ensure seamless execution and a continuous feedback loop.
Consistently analyze and optimize campaign performance by measuring, analyzing, and reporting on the impact of all activities on the demand funnel. You will use these insights to drive continuous improvement.
Develop and manage a global campaign calendar, ensuring all activities are aligned with broader business objectives and regional needs.

Другое

is looking for a Global Campaigns Manager to elevate our demand generation efforts. We need a hands-on person who can strategically design and execute integrated campaigns that directly drive pipeline and revenue growth on a global scale.
You are the ideal candidate if you are passionate about building marketing programs from the ground up, translating market opportunities into actionable strategies, and collaborating with cross-functional teams to deliver exceptional results. You have a deep understanding of the customer journey and a track record of creating impactful campaigns that resonate with a global audience. Your decisions are always backed by data, and you're relentless in your pursuit of optimizing ROI and improving performance. This role would report into our HQ in Palo Alto in a weekly hybrid cadence. 
7+ years of progressive demand generation experience, with at least 3 years of integrated campaign experience in a B2B company, preferably in cybersecurity or cloud.
Demonstrated expertise in the full demand generation mix with a proven track record of driving significant lead and revenue growth through highly creative campaigns.
Strong analytical skills and an unwavering focus on optimizing ROI.
Mastery of project management and a meticulous attention to detail.
Outstanding communication and collaboration skills to effectively align diverse teams across different functions and regions.
Experience with marketing and CRM tech stacks, such as Salesforce, is essential.
Excels in high-growth, dynamic settings, skillfully managing multiple projects and deadlines with a results-oriented mindset
(RBRK), the Security and AI Operations Company, leads at the intersection of data protection, cyber resilience, and enterprise AI acceleration. Security Cloud delivers complete cyber resilience by securing, monitoring, and recovering data, identities, and workloads across clouds. Agent Cloud accelerates trusted AI agent deployments at scale by monitoring and auditing agentic actions, enforcing real-time guardrails, fine-tuning for accuracy and undoing agentic mistakes. 
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