Senior Field Marketing Manager

1 мес. назад

98.5k–115.3k USD / yearSeniorRemote

Lead marketing efforts to support and scale franchise launches, primarily in the U.S. market.

Who We Are We’re Sandbox VR, the most advanced virtual reality experience in the world . Our mission is to bring people closer together through world-class immersive experiences. When guests step into one of our stores, our full-body motion tracking gear and Hollywood motion capture cameras make them the stars of their own movies. Groups freely roam our large-open “holodecks” together, relying on each other to succeed in social experiences. Whether it’s venturing into space, battling on the high seas, or surviving a zombie apocalypse, our experiences take our guests on a journey they won’t forget! Since launching in 2017, we’ve become the location-based VR industry leader.  As we continue to expand globally, there’s never been a better time to join the Sandbox VR team. We take pride i

Develop, optimize, and scale a repeatable pre-opening marketing framework that supports 2–4 franchise launches per month.
Create launch playbooks, timelines, checklists, reporting, budgets, and marketing resources that standardize successful openings.
Partner with Creative, Brand, Growth, CRM, PR, and Operations to deliver localized marketing assets, campaigns, and launch support.
Guide franchisees through local marketing strategies including community partnerships, PR, influencer outreach, paid media, social, CRM, grassroots marketing, and events.
Coach franchise owners through launch milestones while providing strategic guidance that promotes accountability and consistent execution.
Build scalable training resources including guides, webinars, and onboarding materials that enable franchisees to independently execute local marketing.
Establish standardized hiring resources to help franchisees recruit and onboard local marketing or community engagement support before opening.
Source and manage regional marketing vendors, PR agencies, and influencer partners that can support multiple markets simultaneously.
Measure launch performance across bookings, revenue, partnerships, media coverage, reviews, and guest acquisition, using insights to continuously improve future openings.

5+ years of experience in field, franchise, regional, retail, hospitality, restaurant, entertainment, or experiential marketing.
Experience supporting new store openings, grand openings, or local market launches that drive measurable business results.
Proven ability to influence franchisees, operators, or multi-unit business owners without direct authority.
Strong project management skills with the ability to manage multiple launches simultaneously.
Experience with local marketing channels including partnerships, PR, influencers, paid media, CRM, community engagement, and grassroots marketing.
Excellent communication, executive presence, and relationship-building skills.
Strategic travel to support new market launches.

Build a repeatable launch marketing system that franchisees confidently adopt.
Improve pre-opening awareness, bookings, grand opening attendance, and first-month revenue.
Strengthen collaboration across Marketing, Operations, and franchise partners.
Expand the field marketing toolkit into a scalable resource that improves every future opening.
4% 401k match
Significant equity grants in a rapidly growing organization
Robust medical benefits
Full remote work from any of our currently approved US states
Monthly internet & phone stipend