Senior Content Marketer (12-month Contract)
3 мес. назад
96k–132k / yearCanadaWorldwideSeniorHybrid
content marketingbrandingsocial mediaearned media
Senior Content Marketer role responsible for strategic storytelling and driving brand relevance across market segments.
О компании
- About We’re ! We are at the forefront of geolocation, cybersecurity, and anti-fraud innovation, developing and delivering cutting-edge technologies to help ensure regulatory compliance, combat bad online actors, alleviate user friction, and protect businesses from fraud. Achieving significant business and revenue growth over the past three years and dubbed a tech “Unicorn,” has been trusted by leading global brands and regulators for over ten years. Our compliance-grade geolocation technology solutions are installed on over 400 million devices and analyze over 12 billion transactions a year. At the heart of it all is the people, united by a deep commitment to problem-solving and revolutionizing how people and businesses use the internet to instill confidence in
Требования
- 5+ years of experience in content strategy and writing, with a proven record of executing marketing content that converts.
- Experience in B2B tech or SaaS, with a track record of doing strong work in agile, ambiguous, scale-up environments.
- Fluent with AI tooling (Claude, Gemini, Jasper, Perplexity, etc.) as a force-multiplier across ideation, research, drafting, optimization, and distribution.
- A creative writer and sharp editor. You can write a regulator-facing whitepaper, an exec LinkedIn post, and a homepage hero - and make them feel like the same brand.
- Comfortable with technical and regulatory subject matter. You don't need to be an expert on day one, but you should be able to learn fast and translate complexity into clarity.
- Curious about what's happening at the edges of the category, fraud trends, regulatory shifts, AI transformation, and able to turn that curiosity into a point of view.
- Research instinct of a journalist you know how to find a story inside a complex organization, ask sharp questions of SMEs, and dig past the surface answer.
- Baseline technical literacy is non-negotiable. You should already be comfortable with concepts like APIs, SDKs, and protocols like MCP - enough to hold your own with engineers and ask the right questions.
- Demonstrated wins in AEO/LLM visibility or technical SEO for content-led growth.
- A diplomatic operator who can partner with Executives, Government Relations, Product, and Revenue without compromising editorial excellence.
Будет плюсом
- Experience in compliance/security categories where trust and regulator perception are part of the buying decision.
- Background launching brands or sub-brands into new verticals or new buyer personas.
- Track record building executive thought leadership programs.
- Familiarity with developer marketing or builder-community-facing content.
- University degree in Communications, Journalism, English, Marketing, or related fields — or equivalent portfolio.
- Comfort with design and presentation tools (Figma, Claude Design) so you can prototype and partner cleanly with design.
Другое
- Take our positioning architecture and bring it to life as a believable, durable brand narrative. Write the through-line that connects gaming, fraud, identity, and the new verticals we're entering - so that buyers, regulators, and industry influencers understand who is, why it matters, and why now.
- Lead the editorial rebuild of .com to own search visibility - both traditional SEO and AI Engine Optimization (AEO). Every page should answer a buyer or regulator question better than any competitor or analyst report, and should be discoverable by humans and by LLM-powered answer engines alike.
- Continue and evolve the Fraud Files initiative, our proof that deep, opinionated, evidence-based content earns category authority. Extend the model into new programs that match our 2026 narrative.
- Set the bar for the writing standard across the Marketing org. Maintain a coherent voice across surfaces while adapting tone for regulators, operators, developers, and press.
- Write, structure, and produce high-value content for senior executives including whitepapers, in-depth articles, and digital thought leadership pieces.