B2B Marketing Manager (ASEAN)
2 мес. назад
PolandEuropeRemote
b2b marketing
Manage B2B marketing activities for ASEAN region at , a leading security systems manufacturer.
О компании
- Systems is an international tech company and the largest manufacturer of security systems in Europe, with over 4.5 million end users and 330K PRO users in more than 180 countries worldwide. The company offers end-to-end solutions for protecting homes and businesses оf any scale. To date, product portfolio includes 280 devices for intrusion protection, video surveillance, fire and life safety, and comfort and automation. The company employs 5,000 specialists. We develop local teams because we understand local experts best comprehend market specifics. The company has sales representatives worldwide, including Italy, Spain, Germany, France, the United Kingdom, the USA, Australia, South Africa and other regions. The Global Business Development team is like-m
Обязанности
- Develop and execute regional marketing strategies to drive B2B sales growth and strengthen partnerships within the assigned region.
- Plan, manage, and execute targeted marketing campaigns aligned with the Regional Business Plan and overall company strategy, focusing on expanding and accelerating sales opportunities.
- Lead all B2B marketing initiatives in close collaboration with the Business Development Team — including promotions, trade shows, seminars, webinars, certification programs, case studies, presentations, trade marketing, professional media publications, and partner motivation programs.
- Exercise strategic decision-making on regional marketing activities to support sales objectives and ensure alignment with business goals.
- Monitor, analyze, and report on marketing campaign performance and financial outcomes, recommending improvements to enhance efficiency and ROI.
- Develop, localize, and maintain marketing materials and tools, while contributing to the creation of partner development resources by representing regional market needs and specificities.
- Oversee the implementation of marketing policies within the distribution network, ensuring all partners receive and effectively utilize marketing assets and materials provided by HQ.
- Act as a regional ambassador, sharing local market insights and partner feedback with the global marketing team to influence strategic direction.
- Conduct in-depth analysis of partner performance and market dynamics to identify growth opportunities and strategies for increasing ’s market share.
- Collaborate closely with partner marketing, product, and sales teams to strengthen ’s brand presence and drive sustainable sales growth.
- Coordinate effectively across internal and external stakeholders, ensuring consistent communication and seamless execution of all marketing initiatives.
Требования
- 5+ years of experience in B2B marketing, ideally in a fast-paced or growth-oriented environment
- Fluent English (both written and spoken)
- Background in the security industry is a strong advantage
- Proven track record in planning and executing successful product, service, or market launches, with strong cross-functional collaboration and leadership skills
- Deep understanding of multichannel marketing strategies and the full marketing mix
- Demonstrated success in delivering commercially impactful marketing projects
- Proactive, open-minded, and results-driven professional with an ambitious yet easy-going approach
- Willingness to travel across ASEAN countries
Условия
- Opportunity to be part of a fast-paced and dynamic environment that encourages creativity, critical thinking, and the exploration of new ideas.
- Opportunity to take on new challenges, advance your career, and make a meaningful impact.
- Opportunity to work in one of the most recognized and innovative security manufacturers.