Italy
EuropeField Marketing Manager Italy
2 мес. назад
ItalyEuropeSeniorHybrid
Responsible for owning and executing field marketing strategy in Italy to support 's growth.
Как откликнуться
- Screening Call to get to know you (30 min)
- Interview with the Head of Marketing to understand your technical skills and approach to the role (45 min)
- Interview with a Field Marketing team member to validate your expertise (1h)
- Take-home assignment and presentation to stakeholders to deepen discussions and assess your fit with the team (45 min)
- Interview with a local team member to tour our offices and meet your future colleagues
Другое
- Our growth is driving us to strengthen our Marketing team to support ’s ambitious growth strategy in Italy .
- Your mission will be to own and execute the field marketing strategy for Italy in order to drive tangible revenue impact, shape market momentum, and accelerate market share across cloud, AI infrastructure, and sovereign digital services .
- We work in a collaborative and international environment where the diversity of Scalers, combined with a spirit of sharing, helps bring new projects to life every day, advancing our ambitions together.
- You will be part of a collaborative Field Marketing team based in Paris working closely with a strong central marketing organization at HQ, as well as local Italian stakeholders. You will act as the primary field marketing partner for local Account Executives and BDRs in Italy, and build co-marketing action plans alongside our strategic partner, iliad. The position is based in Milan. YOUR DAILY ROUTINE
- Own and execute the field marketing strategy for Italy aligned with European GTM priorities
- Adapt global campaigns, messaging, and product launches into locally relevant initiatives
- Partner with local Sales teams (Account Executives & BDRs) to drive pipeline generation and deal influence
- Collaborate with iliad as a key go-to-market partner to build and deliver co-marketing plans
- Plan and execute events, executive programs, partner activations, and account-based initiatives
- Support the localization of marketing content to ensure strong regional relevance
- Coordinate logistics, agencies, and vendors in collaboration with central Design, Product Marketing, Communications, and Marketing Operations
- Track and report on field marketing performance using shared KPIs and OKRs defined at HQ
- Share regional insights, learnings, and best practices with HQ to help scale frameworks
- Continuously test and optimize new marketing formats and approaches to improve efficiency
- 5+ years of experience in Field Marketing or Demand Generation within the tech, cloud, SaaS, or infrastructure ecosystems
- Hands-on experience with marketing and CRM tools (e.g., HubSpot, Salesforce, Marketo, Livestorm)
- Good working knowledge of design tools and experience briefing creative teams effectively
- Ability to understand and engage with technically complex cloud and AI products and terminology
- Professional fluency in Italian and English; French is a plus
- Strong interpersonal and communication skills for matrix, international environments
- Commercial alignment with the ability to collaborate effectively across Sales and HQ Marketing teams
- Deep local ownership balanced with a commitment to shared global frameworks and goals
- Results-driven mindset motivated by measurable pipeline contribution and revenue influence
- Proactive and autonomous execution capabilities within a fast-paced environment
- Hybrid work: We offer up to 3 days of remote work per week.
- Offices: Our offices are spacious, dynamic workspaces with bold design, conveniently located near public transport. Most of our offices feature outdoor spaces (terraces) and bike parking facilities.
- Dining: Our chef provides a healthy meal service at the headquarters, and breakfast is available across all our sites year-round. Scalers working from regional sites enjoy a Swile card for lunches.
- Well-being commitments: Whether it’s access to a gym, daycare places, or discounted services for caring services, is committed to supporting Scalers in maintaining a balanced life.
- International environment: With dozens of nationalities, offers a stimulating environment where English is as widely spoken as French.
- Career & Mobility: Our managers value internal mobility, and opportunities to transition to other entities within the Iliad Group are accessible to all Scalers.
- 🚀 Why join the adventure?
- ✔ A rich and diverse product offering: offers over 100 public cloud products in IaaS, PaaS, and AI.
- ✔ A cutting-edge technical environment: provides modern infrastructures, including high-performance bare metal servers, to tackle exciting technical challenges.
- ✔ Commitment to responsible cloud: is dedicated to a more responsible cloud, with data centers powered solely by renewable energy since 2017, minimizing our ecological footprint and holding top-level certification.