Developer Marketing Manager (CIS/Serbia)

11 мес. назад

SerbiaEuropeRemote

marketingcampaign managementcommunity engagement

Executes regional developer marketing strategies to build awareness, drive adoption, and foster engagement with ’s products among game developers.

ABOUT YOU   The  Developer Marketing Manager  executes regional developer marketing strategies to build awareness, drive adoption, and foster engagement with ’s products among game developers. This role combines  regional market expertise, campaign management skills, and developer community understanding  to deliver impactful marketing programs that convert interest into integrations.   Working closely with Developer Evangelists, the Development Experience Director, and the global Developer Marketing Director, you will ensure that ’s voice and presence resonate in the most relevant events, channels, and communities in your region.     ABOUT US   is a global commerce company with robust tools and services to help developers sol

Implement the global  Developer Marketing strategy  in your assigned region, tailoring campaigns to local developer audiences and market trends.
Manage and execute  regional developer marketing initiatives , including event participation, online campaigns, and community programs.
Partner with regional Developer Evangelists to promote  lighthouse integration cases  and success stories.
Coordinate ’s participation in major regional developer conferences and events .
Manage event logistics, marketing materials, speaker submissions, and follow-up campaigns.
Organize and promote regional hackathons, meetups, and community gatherings.
Localize and adapt global developer marketing content for regional audiences.
Collaborate with Developer Evangelists and the marketing team to produce articles, videos, social content, and newsletters.
Promote educational materials and integration showcases through relevant regional channels.
Extend ’s presence into key regional game developer communities (online and offline), supporting community programs and partnerships.
Build relationships with developer influencers, creators, and community leaders to amplify reach.
Monitor and report on: Campaign reach, engagement, and ROI. Conversions from marketing programs to active integrations. Event and content performance in your region.
Use insights to adjust tactics and optimize future campaigns.

3–5years of marketing experience, ideally in  developer relations ,  B2B tech marketing , or  gaming industry marketing .
Strong understanding of local game development ecosystems and communities.
Proven ability to run multi-channel campaigns and event marketing programs.
Excellent communication and collaboration skills, with experience working in cross-functional and global teams.
Comfort in working closely with technical content and understanding developer needs.
Fluent in both Russian and English , with excellent written and spoken communication skills.
Willingness to travel for regional events and community activities - primarily across the CIS region .