Graphic Designer (Digital)
3 мес. назад
VietnamWorldwideOnsite
email marketingfacebook adsinstagramtiktokpackaging design
Create high-performing creative digital assets for marketing channels including email and social media ads.
О компании
- About is on a mission to create one billion magical moments. We combine art x engineering to create the most magical paper art cards & gifts. Featured on Shark Tank in 2015, has become one of the top 10 Shark Tank investments with over $300m in lifetime sales ($30m+ annually). consistently ranks in the top Google results for cards online, enjoys 29% national brand awareness in the category, and has helped its customers create over 65 million magical moments (30 million+ units sold). We live by our four values: engineering, hunger, magic, and connection. The opportunity ahead of us is large, exciting, and meaningful. We seek A+ talent to help us become the #1 online card destination in the US. About the role As G
Требования
- 1-3 years of graphic design experience in e-commerce, agency, or brand environments (B2C preferred)
- Strong proficiency in Adobe Suite: Photoshop, Illustrator, InDesign
- Strong proficiency in Figma for collaborative design and prototyping
- Portfolio demonstrating clear capability in email design and performance marketing creatives
- Basic understanding of performance metrics (CTR, CVR, ROAS) and how design impacts them
- Strong English reading and writing skills to collaborate with our Boston team
- Hands-on experience with AI & automation tools in workflow: Magnific, Adobe Firefly, N8N, or equivalent — as we are actively building an AI-driven workflow
- Experience working with international brands or the US market
- Basic motion design capability (After Effects, Canva motion, or CapCut)
- Aesthetic sensibility for paper art, craft, or lifestyle/gifting brands
- Mentoring potential (with growth path to Senior Designer in Phase 2)
Другое
- Design weekly email campaigns: newsletters, promotional emails, automation flows (welcome series, abandoned cart, post-purchase)
- Ensure email assets are fully responsive across all devices (desktop, mobile, tablet)
- Adhere to brand guidelines while optimizing for KPIs: Open Rate (OR), Click- through Rate (CTR), Conversion Rate (CVR)
- Collaborate with the Email Marketing Specialist on A/B testing of thumbnails, subject visuals, and CTA designs
- Design ad creatives for Facebook, Instagram, and TikTok (static + carousel + simple motion)
- Produce multiple variations per campaign for A/B testing (5-10 versions/campaign)
- Track performance data and iterate based on insights from the Performance Marketing team
- Maintain regular creative refresh cycles to combat creative fatigue
- Support design of Product Detail Page visuals and landing pages as needed
- Create storytelling assets in partnership with Marketing and Content teams
- Backup for the Graphic Designer (SAS/Print) on packaging or catalog production when needed
- Ensure brand consistency between digital and print assets