Growth Marketer, Paid Media
2 мес. назад
LatamWorldwideMiddle
metagoogle adstiktok adscampaign managementdata analysisbudget allocationcreative testing
Responsible for managing and optimizing paid acquisition campaigns across various platforms to drive customer acquisition and business growth.
Обязанности
- Own day-to-day campaign management across Meta, Google, TikTok, and assigned acquisition channels.
- Execute daily optimizations including scaling, budget allocation, creative rotations, audience testing, and campaign structure improvements.
- Launch and manage structured creative testing initiatives across hooks, angles, offers, landing pages, and audience strategies.
- Conduct weekly performance analysis to identify trends, risks, inefficiencies, and scaling opportunities.
- Translate campaign and funnel insights into actionable recommendations for creative strategy, CRO, offers, and acquisition performance.
- Maintain high standards of account organization, QA, reporting accuracy, tracking, and operational documentation.
- Stay ahead of platform updates, algorithm changes, and paid media best practices to continuously improve execution quality.
Требования
- You take ownership and accountability for results.
- You move fast, adapt quickly, and make strong decisions with imperfect information.
- You are highly analytical and enjoy connecting performance data to business outcomes.
- You have exceptional attention to detail and maintain high operational standards.
- You enjoy testing, experimentation, and continuously improving performance systems.
- You communicate clearly and proactively, ensuring strong visibility into performance and learnings.
Будет плюсом
- Experience in DTC ecommerce, subscription businesses, supplements, health & wellness, or other high-scale direct response brands.
- Experience using attribution and reporting platforms such as Moby or Triple Whale.
Условия
- We believe in competing at a high level — and that includes how we approach pay. This is a remote-first role, open to candidates anywhere in the U.S.
- The expected base salary range for this position is 4,000- 6,000 USD/ Month
- Your offer will reflect your experience, skill set, and where you live — we calibrate pay to ensure fairness and alignment with local markets.
- Beyond base pay, team members may be eligible for performance bonuses, growth incentives, and benefits built to support their health, wellness, and professional goals.
Как откликнуться
- Apply: Submit your resume + a brief note explaining why you’d crush it in this role.
- Screen: TA team reviews for skills and cultural alignment.
- Personality assessment.
- Technical Assessment.
- HM Interview: Conversations with the hiring manager and team.
- Decision & Offer: We move fast — typically within 2–4 weeks.
Другое
- We’re looking for a highly analytical , performance-driven Growth Marketer to own paid acquisition execution and scaling across Meta , Google, and other assigned channels. In this role, you will manage high-volume ad spend , optimize acquisition funnels , and turn performance insights into actionable growth opportunities. You’ll partner closely with Growth, Creative, and CRO teams to improve customer acquisition efficiency, scale winning strategies, and drive measurable business impact.
- This is an ideal role for someone who thrives in fast-paced direct response environments , loves testing and optimization, and combines strong platform expertise with a deep understanding of business performance.
- You consistently scale paid acquisition while maintaining efficiency and profitability targets.
- You proactively identify performance opportunities and problems before they become major issues.
- Your reporting and analysis lead to stronger creative decisions, improved funnel performance, and better business outcomes.
- Campaign execution is highly organized, detail-oriented, and follows disciplined operational processes.
- 4+ years of hands-on experience managing paid acquisition campaigns across Meta, Google, and/or TikTok.
- Proven experience managing $1M+ monthly ad spend in a direct response or DTC environment.
- Strong understanding of attribution, acquisition funnels, creative testing frameworks, and performance measurement.
- High proficiency with Excel/Google Sheets and performance analysis.
- Professional English communication skills required.
- Alpha Lion is a fast-growing, performance-driven brand focused on helping people unleash their Superhuman potential. We are building scalable systems, raising the bar on execution, and creating long-term competitive advantage in our category.
- This role offers the opportunity to work on high-impact initiatives, learn rapidly, and grow alongside a company that values ownership, curiosity, experimentation, and results. If you’re excited by optimization, scaling, and performance marketing at a high level, your work here will have a direct impact on business growth.