Pocket
Performance Marketing Manager
New
84000 –144000 USD / yearUSAMiddleRemotemetagoogle adsamazon advertisingemail marketingsms marketinga/b testingconversion rate optimizationfunnel optimization
Manage and optimize paid media channels to drive revenue and improve marketing performance.
Requirements
- You have driven real revenue, not just managed campaigns
- You understand paid media and how to scale it
- You are comfortable across email, funnels, CRO, and performance marketing
- You can look at data and quickly identify what’s working and what’s not
- You move fast and ship without overthinking
- You take ownership and do not wait for instructions
- You can write or direct strong conversion-focused copy
- Self-directed - you don't wait to be told what to test next
- Fast - you ship, learn, and iterate without overthinking
- Commercially minded - everything you do ties back to revenue
- Switched on and enthusiastic about what we're building
- Clear communicator - short updates, no noise, no excuses
- Comfortable working in a lean, fast-moving startup environment
Conditions
- Direct impact on a fast-growing YC company with strong early revenue traction
- Work directly with senior team and founders who care about quality and move fast
- High trust, high ownership environment
- Competitive compensation
Other
- We’re hiring a Marketing Manager to act as a right hand to the Head of Marketing. This is not a coordination role. This is not a “manage agencies and report back” role. You are expected to step in and contribute immediately, take ownership, and drive outcomes without heavy onboarding or constant direction.
- You will operate across the full marketing stack, including Meta, Google, Amazon, email, and SMS. The goal is simple: identify what moves revenue, prioritize it, and execute fast.
- Drive revenue across Meta, Google, Amazon, email, and SMS
- Identify bottlenecks across the funnel and fix them
- Launch and iterate on landing pages, funnels, and offers
- Contribute to paid media performance through creative direction and testing input
- Own retention channels (email and SMS) as part of the broader system, not in isolation
- Run A/B tests across channels and turn insights into action quickly
- Build and manage a clear testing roadmap based on impact, not guesswork
- Work directly with the Head of Marketing on strategy and execution
- Report on what matters: revenue, efficiency, and what to do next
- Experience with Amazon, both listing and ads
- Background in high growth DTC, SaaS, or consumer tech
- Experience working closely with media buyers and creative teams
- Experience running email and SMS at scale
- Previously operated as a right hand or generalist in a fast moving company
- You need detailed onboarding and step by step instructions
- You’ve mainly managed agencies without owning outcomes
- You prefer planning over execution
- You are not comfortable being accountable for revenue