Cas
Marketing Specialist - Paid Ads (Colombia)
1w ago
1200 –1500 USD / yearWorldwideRemotegoogle adslinkedin adscampaign managementperformance reporting
Manage end-to-end paid advertising campaigns across multiple platforms to drive hiring and growth for U.S.-based clients.
Responsibilities
- You'll manage paid advertising end-to-end — from campaign setup and creative coordination to daily optimization and performance reporting. This is a hands-on, execution-focused role for someone who is detail-oriented, data-driven, and takes full ownership of campaign performance.
- Your responsibilities span paid advertising management, campaign strategy and coordination, conference and event support, and direct stakeholder communication with U.S.-based teams.
- Full-time IC with exclusivity. No part-time or freelance engagements once hired.
How to apply
- Application & Prescreening
- Skills & Aptitude Assessment
- Profile and Pre-interview Preparation
- Client Interview
- Employment Offer and Onboarding
- READY TO TAKE THE NEXT STEP? Your next big career move starts here. https://jobs.ashbyhq.com/cas
Other
- Colombia (100% Remote) · Full-Time Independent Contractor · $1,200–$1,500 USD/month
- Own the paid channels that drive hiring and growth. You plan, launch, and optimize campaigns across Google, LinkedIn, and beyond — turning ad spend into measurable results for U.S.-based clients and CAS itself.
- Thinks analytically but executes with speed and reliability
- Takes ownership of campaign performance and doesn't wait to be told when something needs fixing
- Is comfortable with both the creative and data sides of paid advertising
- Communicates proactively and keeps stakeholders informed
- Wants to see their work directly drive hiring and growth outcomes
- Paid Advertising Management Launch it, run it, improve it.
- Plan, launch, and manage paid ad campaigns across Google Ads, LinkedIn Ads, and other platforms
- Write and coordinate ad copy and creative assets in alignment with CAS brand standards
- Monitor campaign performance daily and make optimization adjustments to improve results
- Track and report on key metrics including impressions, clicks, conversions, and cost per lead
- Conduct A/B testing on ad copy, visuals, and targeting to improve performance over time
- Campaign Strategy & Coordination Keep campaigns aligned with what matters.
- Work with Leadership and Marketing teammates to align paid campaigns with hiring and growth priorities
- Coordinate timelines, budgets, and deliverables across active campaigns
- Support Facebook and other social ad campaigns as needed
- Assist with landing page coordination and lead tracking integrations
- Conference & Event Support Handle the details so nothing falls through.
- Provide administrative support for conference planning and logistics as needed
- Coordinate event-related marketing assets, registrations, and follow-up materials
- Manage pre- and post-conference outreach and campaigns
- Client & Stakeholder Communication Be the confident voice behind the numbers.
- Participate in meetings with U.S.-based stakeholders to provide campaign updates
- Communicate performance results clearly and professionally via Zoom, Slack, and email
- Ask clarifying questions to stay aligned on priorities and avoid miscommunication
- Proven experience managing Google Ads and LinkedIn Ads campaigns
- Strong understanding of paid media fundamentals — targeting, bidding, creative, and conversion tracking
- Comfort working with ad budgets and optimizing toward performance goals
- Strong attention to detail and ability to manage multiple active campaigns simultaneously
- Organized, reliable, and self-directed in a fully remote environment
- Comfortable working on an EST 9:00 AM – 5:00 PM schedule
- Clear and confident English communication, written and verbal
- Comfortable participating in live meetings with U.S. stakeholders
- Coachable and open to feedback on communication style and campaign direction
- Ownership: Clear expectations with trust to execute Practicality: Simple, effective solutions over over-engineering Collaboration: Open communication and shared accountability Consistency: Steady progress and follow-through matter
- We are not a gig platform. We are not a freelance marketplace. We are not short-term staffing.
- We invest in professionals who want to build a real career serving U.S. clients. At CAS, you get:
- Career-level USD compensation: $1,200–$1,500/mo based on experience
- Permanent remote work — done right
- Full company equipment provided (laptop, monitor, accessories)
- 15 days PTO annually + local holidays off
- Guaranteed annual increases
- Referral rewards up to $1,000
- Monthly flexible stipend (CAS Flex Perks)
- Structured onboarding and support
- A culture that actually shows up
- This is an independent contractor engagement based in Colombia. Full-time exclusivity is required — candidates must not hold other part-time or freelance engagements once hired. Conflict-of-interest checks may apply.