Bjakcareer
KOL Manager
1w ago
Worldwideapiai
Lead influencer marketing campaigns and manage KOL ecosystem to strengthen brand visibility and engagement.
Conditions
- Above-market remuneration
- Fast-track career growth & exposure
- Meaningful, mission-driven work
- Collaborative and inclusive team culture
- Flat structure — ideas and initiative matter more than titles
- High autonomy, real responsibility, and unlimited growth potential
Other
- BJAK is Southeast Asia’s largest insurance and financial services platform. Headquartered in Malaysia, we help millions of users access affordable, transparent, and simplified financial products through Bjak.com . Our proprietary technologies—from custom APIs to AI-driven engines—are designed to simplify previously complex or inaccessible services, from insurance to investments.
- We operate across Malaysia, Taiwan, and Japan, and are building next-generation AI systems to transform how people experience financial services in ASEAN.
- If you're looking for a company where you can grow fast, think big, and make a meaningful impact — join us.
- A driven and strategic KOL & Influencer Marketing Specialist to lead our influencer ecosystem across multiple platforms.
- You will work closely with creators, agencies, and internal teams to execute impactful campaigns that strengthen brand visibility, drive engagement, and support business goals. This role demands strong communication, data-driven thinking, and the ability to manage multiple projects simultaneously in a fast-paced environment.
- Identify, evaluate, and shortlist KOLs/influencers across Instagram, TikTok, YouTube, and other platforms.
- Source, brief, negotiate, onboard, and manage influencers based on campaign objectives.
- Oversee end-to-end campaign execution including timelines, approvals, content reviews, and KPI alignment.
- Maintain influencer relationship databases, track deliverables, and nurture long-term partnerships.
- Develop and maintain affiliate partnerships (e-commerce platforms, bloggers, brand ambassadors).
- Track affiliate performance and optimize based on metrics such as CTR, conversions, and revenue.
- Stay updated on social trends, platform updates, and KOL best practices.
- Recommend new content ideas and campaign strategies to enhance engagement and ROI.
- Analyze campaign and affiliate performance: reach, engagement, traffic, conversions, ROI.
- Prepare monthly reports and insights to improve future campaigns.
- Work closely with Creative, Marketing, Product, and Sales to ensure campaign alignment.
- Manage budgets, influencer contracts, and vendor relationships.
- Coordinate product seeding, logistics, briefings, timelines, and approval flows.
- Ensure compliance with advertising standards (#ad, disclosures, and platform regulations).
- Bachelor’s degree in Marketing, Communications, or related field.
- Comfortable working in a fast-paced environment with a high level of execution.
- 3+ years of experience in Social Media, KOL/Influencer Marketing, or similar roles, with a strong portfolio demonstrating successful campaigns.
- Deep understanding of social media platforms, algorithms, influencer landscape, and content trends.
- Excellent written and verbal communication skills.
- Strong analytical skills with experience in influencer or social analytics tools to track performance and measure ROI.
- Ability to multitask, prioritize, and thrive under tight deadlines.
- Creative thinker with storytelling ability and an eye for engaging content.
- Strong attention to detail and organizational skills.