Prelude
Founding Brand Marketer
1w ago
EuropeRemoteotpsmswhatsappuser onboarding
Leading brand marketing efforts to grow Prelude's platform for secure and high-performance user onboarding.
Responsibilities
- We’re hiring our first dedicated Brand Marketer - there’s no playbook yet, and as the first hire in this position you'll be the one writing it! You’ll own how Prelude presents itself to the world - brand voice, social presence, content, events, PR - all of the work that turns curious developers and founders into customers. You'll also represent the company externally across different audiences.
- This is a hands-on role with a lot of autonomy, working directly with the founders and partnering closely with engineering, design, and sales. This position reports into our co-founder and CEO, Matias, and works closely with our Marketing Manager - who will own performance marketing and SEO.
Conditions
- Today, we're a team of 60 and growing, based in Paris, building products that power secure and high-performance user onboarding for companies across the world. We believe small, highly skilled teams outperform large, fragmented organizations, and we are intentional about staying focused on impact, quality, and speed.
- We operate with a flat org structure and value in-person collaboration, which helps ideas move faster, decisions stay grounded, and teams take full ownership of what they build. Our values
- Care We care deeply about our customers, our teammates, and the quality and reliability of what we ship.
- Bias for Action We move fast, test in the real world, and iterate quickly rather than over-optimizing in theory.
- Ownership We take responsibility end to end, from identifying problems to delivering outcomes and learning from results.
Other
- Prelude is redefining how companies authenticate and onboard users - turning what's traditionally a cost center into a growth lever.
- Our flagship product lets businesses send OTP codes with the best price-to-conversion ratio on the market, dynamically selecting the most effective channel in real time (optimized SMS, WhatsApp, and more) while actively blocking spam and fraud that legacy providers miss.
- Founded in 2022 by former Zenly team members who lived the pain of broken SMS authentication firsthand, we're already serving fast-growing companies across Europe and are expanding into the US.
- But authentication is only the starting point - we're building the platform for trust at scale, with an ambitious roadmap of market-defining products ahead.
- Frame our positioning and messaging, outlining Prelude's tone of voice and identity
- Own Prelude's voice (including the Founders) across LinkedIn, X, Hacker News and other sites
- Turn product launches, customer wins, and industry moments into on-brand posts (the more personality the better), owning our content calendar and shipping consistently
- Run weekly experiments - posts, threads, replies, comments - and iterate based on what lands
- Partner with design to develop the site, decks, ads, and swag
- Pitch Prelude as a speaker to priority events as well as international media across business, but also newsletters and influencers.
- Own our events strategy and organisation end to end: founder dinners, hackathons, developer conferences, tracking ROI and reporting on outcomes
- Set goals with the founders and report on them weekly, bringing a commercial mindset to every channel decision
- Use AI tools to scale output - editing agents, asset generation, and whatever else makes sense
- Experience in brand, growth, or content marketing - ideally from B2B SaaS but we’re open minded and happy to consider candidates from B2C or agency
- Strong writing instincts across different formats - short-form social, long-form editorial, email, and event copy
- Budget ownership and management
- Confidence speaking publicly and building media relationships, representing Prelude externally
- Experience planning and running events people actually remember
- A genuine interest in developer-first products - you need to talk credibly to engineers and founders
- Operator energy, getting things done without waiting for permission
- Confidence using AI tools to increase your output
- Knowledge of or enthusiasm to learn about security, authentication, or infrastructure
- A portfolio that proves it (social accounts you’ve grown, events you’ve made memorable)