Hauler Hero
Head of Sales
5mo ago
USAHeadRemotecrmsales processhiringcustomer success alignment
Leadership role responsible for building and scaling the sales team, owning new logo revenue, and driving go-to-market strategies for a SaaS platform.
Responsibilities
- We are hiring a Head of Sales to personally sell, build, and scale our revenue engine. This is a hands-on leadership role for someone who can close deals themselves, then turn that motion into a repeatable, high-performing team.
- You will own new logo revenue, hiring, sales process, tooling, and cross-functional alignment with Marketing and Customer Success. This role reports directly to the CEO and is expected to grow into broader GTM leadership over time.
- If you cannot sell the product yourself, you will not succeed in this role. Leading from the front is mandatory.
Conditions
- Own and build the entire revenue engine
- Category-defining product in an overlooked industry
- Direct partnership with founders
- Opportunity to shape GTM from the ground up
Other
- Hauler Hero is a vertical SaaS platform modernizing the waste hauling industry. Hauling generates $90B+ in annual revenue in the US and Canada, yet most operators still rely on legacy software and spreadsheets.
- We deliver a modern operating system for haulers covering dispatch, routing, CRM, billing, accounting, and payments.
- Today we serve 200+ hauling companies and generate $4M+ in ARR, with a product built specifically for the operational and financial realities of this industry.
- Primary buyer personas: Office Managers, Operations Managers, Owners, Controllers
- Deals are multi-stakeholder and consensus-driven
- Most deals close remotely, with in-person relationship building for larger wins
- Priority segments: SMB haulers (5–100 trucks) with $15K–$250K ACV
- Municipal haulers
- Very small haulers (1–4 trucks) with $4K–$15K ACV
- Current sales org: Inside Sales Manager
- 2 SDRs
- 4 Account Executives
- 1 Sales Engineer
- Planned growth to 11–12 team members over the next 3–6 months
- Core tooling: HubSpot, Grain, and emerging AI-based workflows
- Run demos and own full sales cycles
- Personally close meaningful ARR deals
- Set the standard for discovery, demo, and negotiation
- Recruit, hire, and onboard top sales talent
- Train reps to mastery
- Manage performance with clear expectations
- Scale a team of high-performing closers
- Build sales processes and operating cadence
- Own forecasting, pipeline management, and reporting
- Partner with Marketing on ICP, messaging, and demand generation
- Implement modern tooling and automation
- Personally close initial new ARR deals
- Assess current team strengths and gaps
- Propose hiring and capacity plan
- Implement consistent pipeline and forecast cadence
- Team consistently hitting monthly new ARR targets
- New hires ramped and contributing
- Clear, reliable forecasting in place
- Revenue motion operating predictably
- Sales team scaled to support next growth phase
- Proven repeatable GTM playbook
- Proven experience scaling SaaS sales from early stage
- Track record of personally closing complex deals
- Experience hiring and developing high-performing sales teams
- Strong operational and forecasting discipline
- Comfort operating in ambiguity and building from zero