Soshallwe
Creative Strategist
1w ago
LATAMRemotecopywritingemail marketingsms marketingads managementcontent creation
Own concepts and copy for ads, landing pages, and funnels to drive profitable growth for mid-market US brands.
Responsibilities
- As a Creative Strategist, you’ll own concepts and copy across ads, landing pages, and funnels (email/SMS) to drive meaningful, profitable growth for mid-market US brands.
- You’ll be a creative partner inside our creative team: you focus on ideas and words; your full-stack creative partner focuses on execution and production (static and video). Together, you’ll turn insights and performance learnings into clear, compelling creative that helps people understand, trust, and buy.
- You’ll sit in the creative team and report to our founder, working at the intersection of creative and strategic positioning as the company continues to scale.
Requirements
- Fluent, high-level English copywriter. You can think and write in English at a near-native level; this is non-negotiable as all creative and client work is in English.
- Performance-minded creative. You care about strong ideas, but you care even more about whether they help improve results.
- Strategic and structured. You naturally think in flows and frameworks (problem, solution, proof, offer) and can connect creative decisions to business outcomes.
- AI-first and experimentation-driven. You’re comfortable using AI daily and testing many variations, using data as input for your next iteration.
- Collaborative partner. You enjoy working closely with creatives and performance marketers, treating the relationship as a true creative partnership.
- Organised and reliable. You can handle multiple brands and deadlines without dropping quality or communication.
Nice to have
- Experience in performance marketing, content strategy or direct-response copywriting (agency, freelance or in-house).
- Hands-on work with Meta as a performance channel, and exposure to funnels and landing pages.
Other
- We partner with mid‑market owners and executives in the US to drive bottom‑line growth with mutual upside. A rare combination of consulting, full-stack execution, and aligned incentives to eliminate what is wrong with the agency model.
- We are what remains. We make growth feel easy.
- Because your growth is our business.
- Own concepts and copy for:
- Ads (hooks, angles, body copy, CTAs, scripts for video, statics and carousels).
- Landing pages and thank-you pages (hero, sections, proof, objections, CTAs).
- Email and SMS flows and campaigns where needed.
- Turn customer problems, objections and desires into clear angles, hooks and messages using our performance-oriented creative frameworks.
- Think and write in proven performance structures (benefit-first, problem → solution, UGC/testimonials, demos, before-and-after, comparisons, story-style, etc.) and adapt them to different brands.
- Use AI as leverage to generate and refine a high volume of variations (hooks, angles, scripts, CTAs) while keeping ownership of the strategy and final output.
- Look at creative performance with intent (what happens after the click, not just CTR) and suggest concrete next tests: new angles, proof, offers, formats or structures.
- Collaborate day-to-day with your full-stack creative partner and performance marketers so ads, landing pages and funnels tell a consistent story end-to-end.
- Help maintain and improve our internal templates, frameworks and playbooks so the creative team can move faster and learn from what works.
- Great salary.
- Work with great humans in a supportive, growth-oriented team that delivers real results.
- Your personal development will be done directly with the CEO
- Amazing office space in Palermo Hollywood
- Opportunities for career development and professional growth.
- Unlimited PTO.